Announced details
Avatar customer service in the baby and children's clothing department of a department store, and voice coordination among store staff
Used across a range of industries, including aviation, railways, construction, welfare facilities and retail. Specific figures: Not disclosed.
Customer and user of Buddycom. No capital or personnel relationship is disclosed.
H2O Retailing Corporation (headquartered in Kita-ku, Osaka; Representative Director and President: Araki Naoya (荒木 直也)) and Pasona Group Inc. (headquartered in Chiyoda-ku, Tokyo; Representative Director, Chairman and CEO: Wakamoto Hirotaka (若本 博隆)). The two companies launched an avatar customer service proof-of-concept at Hankyu Umeda Main Store.
Baby and children's clothing department on the 11th floor of Hankyu Umeda Main Store
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
Deloitte Tohmatsu MIC Research Institute, “Deskless SaaS Market: Current Conditions and Outlook, Fiscal 2025 Edition”
| Item | Details |
|---|---|
| Names of Products / Services Covered | Buddycom (Buddycom) |
| Counterparty | H2O Retailing Corporation, Pasona Group Inc. |
| Counterparty overview | H2O Retailing Corporation (headquartered in Kita-ku, Osaka; Representative Director and President: Araki Naoya (荒木 直也)) and Pasona Group Inc. (headquartered in Chiyoda-ku, Tokyo; Representative Director, Chairman and CEO: Wakamoto Hirotaka (若本 博隆)). The two companies launched an avatar customer service proof-of-concept at Hankyu Umeda Main Store. |
| Relationship with the Company | Customer and user of Buddycom. No capital or personnel relationship is disclosed. |
| Launch date | 18 March 2026 (actual start date of the proof-of-concept) |
| Applicable area | Avatar customer service in the baby and children's clothing department of a department store, and voice coordination among store staff |
| Location | Baby and children's clothing department on the 11th floor of Hankyu Umeda Main Store |
| Usage history | Used across a range of industries, including aviation, railways, construction, welfare facilities and retail. Specific figures: Not disclosed. |
| Source | Deloitte Tohmatsu MIC Research Institute, “Deskless SaaS Market: Current Conditions and Outlook, Fiscal 2025 Edition” |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Buddycom was selected because it enables users to receive information hands-free through earphones while working, even in the noisy shop-floor environment, and because of its high level of security.