Announced details
Experiential entertainment, amusement facilities
Bandai Namco Experience plans, sells and produces VS CHALLENGE, while AEON Fantasy Malaysia operates it, forming a cooperative relationship.
Head office: Minato-ku, Tokyo; President and Representative Director: Kawasaki Hiroshi (川﨑 寛). The company has expertise in facility development and operation and activity development, and produces VS CHALLENGE.
7, Jalan Dutamas 2, 50480 Kuala Lumpur, Malaysia (inside AEON MALL KL Midtown)
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | VS CHALLENGE, PALO, Mollyfantasy (Molly Fantasy) |
| Counterparty | Bandai Namco Experience Co., Ltd. |
| Counterparty overview | Head office: Minato-ku, Tokyo; President and Representative Director: Kawasaki Hiroshi (川﨑 寛). The company has expertise in facility development and operation and activity development, and produces VS CHALLENGE. |
| Relationship with the Company | Bandai Namco Experience plans, sells and produces VS CHALLENGE, while AEON Fantasy Malaysia operates it, forming a cooperative relationship. |
| Launch date | 5 November 2026 (scheduled to open) |
| Applicable area | Experiential entertainment, amusement facilities |
| Location | 7, Jalan Dutamas 2, 50480 Kuala Lumpur, Malaysia (inside AEON MALL KL Midtown) |
| Location scale | Number of activities introduced: 20 |
Items this document does not state (10)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To provide new experiential entertainment for teenagers and young adults, increase synergies through cross-traffic by operating 3 business formats for different target groups within the same facility, and establish a new growth model for urban malls.