Announced details
Market entry and business expansion in Japan, overseas expansion, retail measurement, and comparison and analysis of market trends
The parties entered into a partnership agreement for reciprocal sales. INTAGE HOLDINGS will provide Japanese retail panel data, while NIQ will provide global and regional retail panel data.
A consumer intelligence company operating in more than 90 countries and covering approximately 82% of the world's population and more than US$74 trillion in global consumer spending.
NIQ operates in more than 90 countries. RMS (Retail Measurement Services) covers more than 100 countries and regions.
The parties expect to create new customer touchpoints and expand revenue opportunities. No specific amount has been disclosed.
The company does not address Contract Value / Offering price.
ESOMAR's Global Top-50 Insights Companies 2025 (basis for the INTAGE Group's No. 1 ranking in Asia)
| Item | Details |
|---|---|
| Names of Products / Services Covered | SRI+, SRI+EC, Retail Measurement Services（RMS）, The Full View™ |
| Counterparty | NielsenIQ（NYSE: NIQ） |
| Counterparty overview | A consumer intelligence company operating in more than 90 countries and covering approximately 82% of the world's population and more than US$74 trillion in global consumer spending. |
| Relationship with the Company | The parties entered into a partnership agreement for reciprocal sales. INTAGE HOLDINGS will provide Japanese retail panel data, while NIQ will provide global and regional retail panel data. |
| Contract Date | 24 April 2026 |
| Applicable area | Market entry and business expansion in Japan, overseas expansion, retail measurement, and comparison and analysis of market trends |
| Location scale | NIQ operates in more than 90 countries. RMS (Retail Measurement Services) covers more than 100 countries and regions. |
| Impact on Business Performance | The parties expect to create new customer touchpoints and expand revenue opportunities. No specific amount has been disclosed. |
| Source | ESOMAR's Global Top-50 Insights Companies 2025 (basis for the INTAGE Group's No. 1 ranking in Asia) |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To address customers' difficulty in comparing multiple markets by linking domestic and international retail measurement data and insights, thereby supporting decision-making and market entry and growth strategies.