Announced details
Generative Engine Optimization (GEO) for corporate and brand responses generated by generative AI, securing citations and recommendations from AI, and marketing and PR
Of traffic from AI, 55.0% came via market research report pages. By AI service, the figures were 80.0% for Claude, 65.3% for Gemini, 59.7% for Perplexity, 55.6% for Copilot, and 52.8% for ChatGPT.
A group company that provides the service jointly with Neo Marketing.
Based in Shibuya-ku, Tokyo, and headed by Representative Director Sohara Ken (曾原健). It is a group company of Neo Marketing and handles PR and media distribution.
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
Nikkei Cross Trend (reference URL and source for the AICAS model). The analysis of traffic from AI was conducted on Neo Marketing’s corporate website.
| Item | Details |
|---|---|
| Names of Products / Services Covered | Strategic PR for AI |
| Counterparty | PA Communication Inc. |
| Counterparty overview | Based in Shibuya-ku, Tokyo, and headed by Representative Director Sohara Ken (曾原健). It is a group company of Neo Marketing and handles PR and media distribution. |
| Relationship with the Company | A group company that provides the service jointly with Neo Marketing. |
| Launch date | 17 July 2026 (service already launched) |
| Applicable area | Generative Engine Optimization (GEO) for corporate and brand responses generated by generative AI, securing citations and recommendations from AI, and marketing and PR |
| Quantitative Effects | Of traffic from AI, 55.0% came via market research report pages. By AI service, the figures were 80.0% for Claude, 65.3% for Gemini, 59.7% for Perplexity, 55.6% for Copilot, and 52.8% for ChatGPT. |
| Source | Nikkei Cross Trend (reference URL and source for the AICAS model). The analysis of traffic from AI was conducted on Neo Marketing’s corporate website. |
Items this document does not state (10)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Purchasing behavior originating from generative-AI responses is becoming more widespread, making proprietary data cited and recommended by AI, expert evaluations, and objective information from third-party media increasingly important alongside conventional SEO.