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Other Disclosures4196NEO MARKETING Inc.Information and Communications, Services and Others

Launch of the “Inbound Research” service for directly gathering candid opinions from foreign visitors to Japan and foreign residents in Japan

ネオマーケティング has launched “Inbound Research,” a service that examines the needs, evaluations and purchasing behavior of international visitors to Japan and foreign residents in Japan through surveys, interviews and other methods. It will use the networks of HIS tourist information centers and Tokyo Japanese Language School as points of contact with survey participants.

Worth reading
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Improvement
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Announced details

Inbound Research
Applicable field (uses covered by this announcement)
Inbound initiativesProduct DevelopmentStore ImprovementTourism initiatives
Launch date29 May 2026 (already available)
Relationship between the counterparty and the company
NEO MARKETING Inc.4196
Relationship with the Company

The relationship consists of using both organizations’ networks. No information has been disclosed regarding capital or personnel relationships or the conclusion of contracts.

CounterpartyHIS Harajuku Tourist Information Center (TIC)Tokyo Japanese Language School Naganuma School

HIS Harajuku Tourist Information Center (TIC) is a facility with direct contact with international visitors to Japan. Tokyo Japanese Language School Naganuma School is attended by a large number of foreign residents in Japan. Other information on the locations, representatives, capital and years of establishment is not disclosed.

Offering price

The service is designed flexibly according to the research method, number of participants and target nationalities, with pricing discussed based on the budget and objectives. Specific pricing is not disclosed.

The company does not address Contract Value / Impact on Business Performance.

Announced details
ItemDetails
Names of Products / Services CoveredInbound Research
CounterpartyHIS Harajuku Tourist Information Center (TIC), Tokyo Japanese Language School Naganuma School
Counterparty overviewHIS Harajuku Tourist Information Center (TIC) is a facility with direct contact with international visitors to Japan. Tokyo Japanese Language School Naganuma School is attended by a large number of foreign residents in Japan. Other information on the locations, representatives, capital and years of establishment is not disclosed.
Relationship with the CompanyThe relationship consists of using both organizations’ networks. No information has been disclosed regarding capital or personnel relationships or the conclusion of contracts.
Offering priceThe service is designed flexibly according to the research method, number of participants and target nationalities, with pricing discussed based on the budget and objectives. Specific pricing is not disclosed.
Launch date29 May 2026 (already available)
Applicable areaInbound initiatives, Product Development, Store Improvement, Tourism initiatives
Items this document does not state (11)
Contract ValueContract DateAward/certification nameAwarding / certifying bodyRegistration number and expiry dateLocationLocation scaleQuantitative EffectsUsage historyImpact on Business PerformanceSource

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

Recruitment channels for surveys of international visitors to Japan and foreign residents in Japan have been limited, making it difficult to secure sufficient samples and high-quality responses. The service is intended to meet demand from companies and local governments for insights into the needs of foreign travelers, evaluations of their own products and services, and initiatives that reflect differences in attitudes by nationality.

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Launch of the “Inbound Research” service for directly gathering candid opinions from foreign visitors to Japan and foreign residents in Japan | NEO MARKETING Inc. (4196) timely disclosure | Komori