Expanding the scope of value delivered through integration with specialist external products
First written in FY2021. 5 of 7 entries say "Restated". Latest entry: FY2025.
No other company in this theme has enough history to compare yet.
- FY2025RestatedAnnual report
「We believe that when partner companies providing system integration, data environment development, and consulting on the introduction and use of tools handle “KARTE Datahub,” the possibility expands for them to use “KARTE” as the central component of their overall solution, together with “KARTE (for Web)” and “KARTE for App.”」
The company continues to pursue a strategy of integrating KARTE with the expertise and solutions of external partners to expand the integrated data environment and scope of value provided. - FY2023RestatedAnnual report
「Through product integration with Ajito’s “Databeat,” data on major domestic online advertising media and data on users exposed to those advertisements can now be visualized end to end.」
The company continues to pursue a platform strategy that integrates external specialized products with KARTE and combines advertising media data with user data. - FY2023-Q2RestatedAnnual report
「Through product integration with Ajito’s “Databeat,” data on major domestic online advertising media and data on users exposed to those advertisements can now be visualized end to end.」
The company has reconfirmed its strategy of visualizing advertising media data and data on users exposed to the advertisements end to end through integration between Databeat and KARTE Signals. - FY2022AdvancedAnnual report
「Through product integration with Ajito’s “Databeat,” data on major domestic online advertising media and data on users exposed to those advertisements can now be visualized end to end.」
The company added a specific example of expanding its value proposition by integrating an external specialized product with KARTE and combining advertising media data with user data. - FY2022-Q2RestatedAnnual report
「Going forward, we will continue expanding the data environment that enables companies to understand users in an integrated manner by enhancing KARTE's functionality and providing various products.」
The company has reconfirmed its strategy of providing various products on the KARTE platform and expanding the scope of value provided for an integrated understanding of users. - FY2022-Q1RestatedAnnual report
「Going forward, we will continue expanding the data environment that enables companies to understand users in an integrated manner by enhancing KARTE's functionality and providing various products.」
The company has reconfirmed its strategy of providing various products on the KARTE platform and expanding the scope of value provided for an integrated understanding of users. - FY2021First statedAnnual report
「Our platform strategy is to expand the scope of value we provide by integrating and incorporating into our own highly versatile products, developed so that companies can handle all data relating to customers, third-party products with specialized capabilities.」
The company has explicitly presented for the first time, through its collaboration with Emotion Tech, a strategy to broaden its offering by integrating and incorporating highly specialized third-party products into its own general-purpose customer data platform.