Announced details
“betrend” has been adopted across a wide range of industries and business formats, primarily in food service, retail and services (number of deployments: not disclosed)
Under LY Corporation's partner program, ビートレンド has been certified in the LINE Mini App category of the Technology Partner program. Other capital and personnel relationships: not disclosed.
Head office: Chiyoda-ku, Tokyo; President and CEO: Izawa Tsuyoshi (出澤剛). Provides marketing solutions using LINE and Yahoo! JAPAN.
LINE Yahoo Partner Program FY2026 Technology Partner certification, LINE Mini App category
LINEヤフー株式会社
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | Smart CRM platform “betrend”, LINE Mini App, LINE Yahoo Partner Program, Technology Partner (LINE Mini App category) |
| Counterparty | LINEヤフー株式会社 |
| Counterparty overview | Head office: Chiyoda-ku, Tokyo; President and CEO: Izawa Tsuyoshi (出澤剛). Provides marketing solutions using LINE and Yahoo! JAPAN. |
| Relationship with the Company | Under LY Corporation's partner program, ビートレンド has been certified in the LINE Mini App category of the Technology Partner program. Other capital and personnel relationships: not disclosed. |
| Launch date | FY2026 certification (certified; specific start date not disclosed) |
| Applicable area | Marketing, Solutions to customer experience challenges, Corporate digital transformation, Food service, retail and service industries |
| Award/certification name | LINE Yahoo Partner Program FY2026 Technology Partner certification, LINE Mini App category |
| Awarding / certifying body | LINEヤフー株式会社 |
| Usage history | “betrend” has been adopted across a wide range of industries and business formats, primarily in food service, retail and services (number of deployments: not disclosed) |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To promote solutions to marketing and customer experience challenges using LINE and Yahoo! JAPAN. Following the certification, ビートレンド says it will contribute to the growth of LINE Yahoo's marketing solutions and the market, and support the marketing activities of numerous clients.