Announced details
Specific reductions in time or costs, improvement rates and reduction rates are not disclosed.
Betrend is described as having a broad track record of adoption across industries and business formats, primarily in food service, retail and services, but the number of deployments is not disclosed.
An existing collaborative relationship. A business relationship involving the integration of Teraoka Seiko's netDoA with Betrend's betrend. Capital and personnel relationships are not disclosed.
Headquartered in Ota-ku, Tokyo, and led by President Kosuke Yamamoto (山本宏輔). Founded in 1925, the company is a precision equipment manufacturer that develops, manufactures, sells and maintains precision equipment and other products across four business areas—retail distribution, food manufacturing, logistics, and food service and services—as well as support services and cloud services.
It is stated that adopting companies can keep their costs down, but the specific pricing and fee structure are not disclosed.
The company does not address Contract Value / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | betrend connect, netDoA (NetDoA), betrend |
| Counterparty | Teraoka Seiko Co., Ltd. |
| Counterparty overview | Headquartered in Ota-ku, Tokyo, and led by President Kosuke Yamamoto (山本宏輔). Founded in 1925, the company is a precision equipment manufacturer that develops, manufactures, sells and maintains precision equipment and other products across four business areas—retail distribution, food manufacturing, logistics, and food service and services—as well as support services and cloud services. |
| Relationship with the Company | An existing collaborative relationship. A business relationship involving the integration of Teraoka Seiko's netDoA with Betrend's betrend. Capital and personnel relationships are not disclosed. |
| Offering price | It is stated that adopting companies can keep their costs down, but the specific pricing and fee structure are not disclosed. |
| Launch date | Already added to the betrend connect lineup as of 21 April 2026 |
| Applicable area | Retail, Distribution, Store Operations, Store DX, OMO |
| Quantitative Effects | Specific reductions in time or costs, improvement rates and reduction rates are not disclosed. |
| Usage history | Betrend is described as having a broad track record of adoption across industries and business formats, primarily in food service, retail and services, but the number of deployments is not disclosed. |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To integrate purchasing behavior at physical stores with customer touchpoints such as apps and email, thereby supporting promotions based on customer attributes and purchasing trends, more efficient store operations, and faster management decisions.