Freemium, Monthly Subscription-Based Recurring Revenue Model
First written in FY2016. 4 of 9 entries say "Restated". Latest entry: FY2025.
0 other companies' latest entry also says "Other".
- FY2025Changes to pricing and integration termsAnnual report
「Basic functions are provided free of charge, while the premium service, priced at ¥540 per month for credit card payments, offers advanced functions including integration with 5 or more financial services, detailed analysis and reports, access to historical data from more than one year ago, and household financial diagnostics.」
The freemium model continues, with the premium fee set at ¥540 per month and a clear distinction between integration with 4 financial services for free users and 5 or more for paid users. - FY2023-Q3RestatedAnnual report
「The number of financial services that free users could integrate was changed from 10 to 4 in December 2022, resulting in a significant increase in paying users.」
The freemium model allowing free users to integrate 4 services, and its impact on the increase in paying users, continue to be reported. - FY2023-Q1SoftenedAnnual report
「In the first quarter, the number of financial services that free users could integrate was changed from 10 to 4 starting in December 2022, resulting in a significant increase in paying users.」
The freemium model continues, while the number of financial services that free users can integrate was reduced from 10 to 4. - FY2022SoftenedAnnual report
「As a premium service costing approximately ¥500 per month, we provide advanced functions including detailed analysis, integration with 5 or more financial services, storage of historical data from more than one year ago, future simulations, and identification of savings opportunities through household financial diagnostics.」
The freemium, subscription-based model continues, but the stated number of financial services available for integration has changed from the previous “11 or more” to “5 or more.” - FY2021RestatedAnnual report
「Money Forward ME is a so-called freemium-model service (Note 3). Basic functions, such as managing multiple account balances in one place and automatically categorizing and graphing transaction histories by categories including food and utilities, are provided free of charge. For a premium service costing approximately ¥500 per month, we provide advanced functions including detailed analysis, integration with 11 or more financial services, storage of historical data from more than one year ago, future simulations, and identification of savings opportunities through household financial diagnostics.」
The freemium revenue model combining free functions with advanced functions available for a monthly fee has continued. - FY2020-Q2RestatedAnnual report
「During the previous consolidated fiscal year, we integrated five services into one and introduced a new plan that made it easier to use multiple products. This increased subscription revenue, and demand for the service areas provided by our group has remained stable over the long term.」
The subscription-based revenue model built around service integration and the new plan continues to be described. - FY2020-Q1AdvancedAnnual report
「During the previous consolidated fiscal year, we integrated five services into one and introduced a new plan that made it easier to use multiple products. This increased subscription revenue, and demand for the service areas provided by our group has remained stable over the long term.」
The company demonstrated concrete progress by introducing a new plan that integrated five services into one, resulting in increased subscription revenue. - FY2017RestatedAnnual report
「By paying a monthly fee of approximately ¥500 as a premium user, customers can access advanced functions including detailed analysis, integration with 11 or more financial services, storage of historical data from more than one year ago, future simulations, and identification of savings opportunities through household financial diagnostics.」
The freemium revenue model combining free functions with advanced functions available for a monthly fee has continued. - FY2016First statedAnnual report
「By paying a monthly fee of approximately ¥500 as a premium user, customers can access advanced functions including detailed analysis, integration with 11 or more financial services, storage of historical data from more than one year ago, future simulations, and identification of savings opportunities through household financial diagnostics.」
A monetization approach for PFM combining free basic functions with paid advanced functions. Overall, the company employs a subscription-based revenue model centered on monthly fees.