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Other Disclosures3976SHANON Inc.Information and Communications, Services and Others

[SHANON Use Case] “Scalability” was the deciding factor in selecting SHANON after comparing 3 companies: レイメイ藤井 cut the number of staff handling event registration in half while planning for future use of marketing automation

シャノン published a case study on レイメイ藤井’s implementation and use of the SHANON MARKETING PLATFORM (Shanon MA), a marketing support system. The implementation reduced event reception staffing by half, to 4 people, and streamlined application management and email distribution.

Worth reading
66In focus
0–100. This measures how worthwhile something is to read, not how good or bad the company is.
Direction
Improvement
Direction inferred from the company’s description.
Scale
4
People (reception staff; halved from the pre-implementation level)
Wording
Definitive
How definitive the wording is.

Announced details

SHANON MARKETING PLATFORMSHANON MA
Applicable field (uses covered by this announcement)

Exhibition reception, visitor management, event management, email distribution, marketing automation, and future SFA integration

What the company reported numerically
Quantitative Effects

Reception staffing halved to 4 people; monthly newsletters sent to several thousand recipients achieved an open rate of more than 22%

Usage history

Monthly newsletters sent to several thousand recipients and seminar registrations generated

Relationship between the counterparty and the company
SHANON Inc.3976
Relationship with the Company

A customer case study involving レイメイ藤井’s implementation and use of Shanon MA. No capital or personnel relationship is stated.

Counterparty株式会社レイメイ藤井

Headquartered in Hakata-ku, Fukuoka. President and Representative Director: Fujii Akio (藤井章生). Founded in 1890. The company combines the functions of a trading company and a manufacturer, operating four business divisions: business solutions, paper specialties, office supplies, and stationery.

Location (as indicated in this announcement)

Exhibitions held across Kyushu and attended by several hundred people

In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.

Announced details
ItemDetails
Names of Products / Services CoveredSHANON MARKETING PLATFORM, SHANON MA
Counterparty株式会社レイメイ藤井
Counterparty overviewHeadquartered in Hakata-ku, Fukuoka. President and Representative Director: Fujii Akio (藤井章生). Founded in 1890. The company combines the functions of a trading company and a manufacturer, operating four business divisions: business solutions, paper specialties, office supplies, and stationery.
Relationship with the CompanyA customer case study involving レイメイ藤井’s implementation and use of Shanon MA. No capital or personnel relationship is stated.
Applicable areaExhibition reception, visitor management, event management, email distribution, marketing automation, and future SFA integration
Location scaleExhibitions held across Kyushu and attended by several hundred people
Quantitative EffectsReception staffing halved to 4 people; monthly newsletters sent to several thousand recipients achieved an open rate of more than 22%
Usage historyMonthly newsletters sent to several thousand recipients and seminar registrations generated
Items this document does not state (10)
Contract ValueOffering priceContract DateLaunch dateAward/certification nameAwarding / certifying bodyRegistration number and expiry dateLocationImpact on Business PerformanceSource

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

To eliminate congestion at exhibitions attended by several hundred people, digitize visitor management, integrate customer data dispersed across different locations, centralize event management and email distribution, and enable future SFA integration and marketing automation initiatives.

How to read this page

This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.
[SHANON Use Case] “Scalability” was the deciding factor in selecting SHANON after comparing 3 companies: レイメイ藤井 cut the number of staff handling event registration in half while planning for future use of marketing automation | SHANON Inc. (3976) timely disclosure | Komori