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Other Disclosures3967Eltes Co.,Ltd.Information and Communications, Services and Others

Launch of ChatGPT advertising management support services

ELTES began offering a new service in September 2026 that handles strategy development, ad creation, ad submission, campaign optimization and performance measurement for advertising on ChatGPT. Combined with its existing generative AI reputation research and management service, it provides integrated support for advertising placement and reputation management on AI platforms.

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49Recurring
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Improvement
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Announced details

ChatGPT Advertising Operations Support ServiceGenerative AI Reputation Research and Management Service
Applicable field (uses covered by this announcement)

Advertising operations on generative AI platforms, brand communications, and reputation research and management

Launch dateSeptember 2026 (already launched)
Impact on Business Performance

The impact of this initiative on business performance is expected to be minor. If it is expected to have a material impact on the outlook for the next fiscal year or beyond, the company will make a timely disclosure.

The company does not address Contract Value / Offering price.

Announced details
ItemDetails
Names of Products / Services CoveredChatGPT Advertising Operations Support Service, Generative AI Reputation Research and Management Service
Launch dateSeptember 2026 (already launched)
Applicable areaAdvertising operations on generative AI platforms, brand communications, and reputation research and management
Impact on Business PerformanceThe impact of this initiative on business performance is expected to be minor. If it is expected to have a material impact on the outlook for the next fiscal year or beyond, the company will make a timely disclosure.
Items this document does not state (14)
CounterpartyCounterparty overviewRelationship with the CompanyContract ValueOffering priceContract DateAward/certification nameAwarding / certifying bodyRegistration number and expiry dateLocationLocation scaleQuantitative EffectsUsage historySource

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The reasons the company gives

The company's own explanation, not something inferred from the numbers.

As generative AI expands as a source of information for product selection and brand comparisons, advertising effectiveness may decline if, despite gaining awareness through advertising, a brand receives inaccurate information or a less favorable reputation than its competitors in generative AI responses.

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Launch of ChatGPT advertising management support services | Eltes Co.,Ltd. (3967) timely disclosure | Komori