Expanding the Service Line by Leveraging the Customer Base

「To achieve its long-term management objectives and, ultimately, realize its mission, the Company has formulated Milestone2030 as its medium-term management objectives through fiscal 2030.」

「There were no material changes to the management policies, management strategies or other matters established by the Group during the current interim consolidated accounting period.」

「We will also pursue the creation of businesses that go beyond PR TIMES. We intend to steadily grow Jooto and Tayori, which are in the investment phase, so that they can make a significant contribution to improving operational efficiency and productivity in Japan. We will also seek to make BRIDGE and isuta leading Japanese media outlets with a significant impact on society, while pursuing the creation of new businesses that do not yet exist.」

「There were no material changes to the management policies, management strategies or other matters established by the Group during the current interim consolidated accounting period.」

「The Company acquired all shares of 株式会社グルコース effective 31 March 2023 and made it a consolidated subsidiary. By adding グルコース to the Group, the Company intends to combine the Group's customer base and network with グルコース's prototyping and service development capabilities, launch a contract product development business for new products, give tangible form to the aspirations of "doers," and provide comprehensive support from product development through PR.」

「Much of the PR TIMES customer base consists of public relations personnel and executives facing various public relations challenges, and the need for social media operations support is considered high. Accordingly, the Group launched a social media marketing support business. Through business synergies between the Company and NAVICUS, the Group can provide public relations support through social media marketing in addition to press releases, and believes it can provide more comprehensive support for customers' PR activities. This led to the execution of the share transfer agreement.」

「There were no material changes to the management policies, management strategies or other matters established by the Group during the cumulative second quarter of the current consolidated fiscal year.」

「There were no material changes to the management policies, management strategies or other matters established by the Group during the cumulative third quarter of the current consolidated fiscal year.」

「There were no material changes to the management policies, management strategies or other matters established by the Group during the cumulative second quarter of the current consolidated fiscal year.」

「There were no material changes to the management policies, management strategies or other matters established by the Group during the cumulative third quarter of the current consolidated fiscal year.」

「During the cumulative third quarter, there were no material changes to our management policies, management strategies or other related matters.」

「The Company established a collaboration with RICOH COMPANY,LTD. on a new press release service using 360° images and entered into a business alliance with Shiga Bank, among other initiatives.」

「By making this information available on U-NOTE, the Company will provide readers with more of the information they seek while increasing the outlets through which client companies can distribute their news. The expected synergies led to the execution of the business transfer agreement.」

「By making this information available on U-NOTE, the Company will provide readers with more of the information they seek while increasing the outlets through which client companies can distribute their news. The expected synergies led to the execution of the business transfer agreement.」

「At a meeting of the Board of Directors held on 18 September 2018, the Company resolved to enter into a business transfer agreement with 株式会社Ｕ－ＮＯＴＥ for the acquisition of its U-NOTE media business for young business professionals, entered into the agreement on the same date, and acquired the business effective 30 September 2018.」

「The Company acquired the IT startup news media business THE BRIDGE and entered into a business alliance with Nagoya Bank, among other initiatives.」

「The Group believes it is necessary to respond quickly in light of market trends and continue developing and introducing new services that stay one step ahead of society.」

「In September 2017, the Company acquired the cloud-based task management tool Jooto business, based on expected synergies with its existing businesses.」

「The task management tool Jooto, which is being acquired in this transaction, offers an interface designed for simple, intuitive operation and stress-free task management, with the aim of strengthening connections within teams. This is consistent with PR TIMES' mission. In addition, synergies are expected between task management and existing businesses such as PR TIMES and Tayori, which led to the completion of this business transfer.」

「The Group aims to expand its service lines by leveraging the customer base built through the PR TIMES news release service. As part of this cross-selling strategy, it established 株式会社ＰＲリサーチ on 3 October 2016 as a new subsidiary providing information collection, research and analysis, and public relations effectiveness measurement services for media and social networks.」

「As announced in the Company's 2020 Medium-Term Management Plan Presentation Materials dated 13 July 2016, the Group aims to increase average revenue per customer and customer loyalty by expanding its service lines, using the customer base built through the PR TIMES news release service as one of its growth strategies.」

「As announced in the explanatory materials for our fiscal 2020 medium-term management plan dated 13 July 2016, one of the Group's growth strategies is to leverage the customer base built through the PR TIMES news release service and expand our service line, thereby increasing average revenue per customer and customer loyalty.」