Announced details
Shipment volume of Sapporo Lager Beer “Akaboshi” has increased approximately 3.5 times over about 10 years.
More than 129,000 companies use PR TIMES, including more than 65% of domestically listed companies; more than 29,000 media reporters are registered members; monthly site traffic is approximately 90 million page views; more than 46,000 press releases are issued monthly; cumulative press releases exceed 2 million; and there are more than 270 partner media outlets (as of May 2026).
PR TIMES is hosting the seminar. Since 2024, PR TIMES has been an official sponsor of the Hokkaido Nippon-Ham Fighters and holds the naming rights to the “Batters Eye Lounge by PR TIMES” at ES CON FIELD HOKKAIDO.
The Executive Officer and Head of the Marketing Division of SAPPORO BREWERIES LIMITED will speak at the event, as will the Editor-in-Chief of Nikkei MJ. The Hokkaido Nippon-Ham Fighters are a professional baseball team based in Hokkaido, with ES CON FIELD HOKKAIDO as their home stadium. Other information on location, capital and year established is not disclosed.
ES CON FIELD HOKKAIDO (Kitahiroshima, Hokkaido)
Free of charge (advance registration required)
No information on the impact on financial results: Not disclosed.
The company does not address Contract Value.
| Item | Details |
|---|---|
| Names of Products / Services Covered | PR TIMES press release distribution service, Public relations seminar, Batters Eye Lounge by PR TIMES |
| Counterparty | SAPPORO BREWERIES LIMITED, Nikkei MJ, Hokkaido Nippon-Ham Fighters |
| Counterparty overview | The Executive Officer and Head of the Marketing Division of SAPPORO BREWERIES LIMITED will speak at the event, as will the Editor-in-Chief of Nikkei MJ. The Hokkaido Nippon-Ham Fighters are a professional baseball team based in Hokkaido, with ES CON FIELD HOKKAIDO as their home stadium. Other information on location, capital and year established is not disclosed. |
| Relationship with the Company | PR TIMES is hosting the seminar. Since 2024, PR TIMES has been an official sponsor of the Hokkaido Nippon-Ham Fighters and holds the naming rights to the “Batters Eye Lounge by PR TIMES” at ES CON FIELD HOKKAIDO. |
| Offering price | Free of charge (advance registration required) |
| Launch date | 2 September 2026 (scheduled; starting at 16:00) |
| Applicable area | Public relations, Brand Strategy, Branding, Information outreach by regional businesses, Regional Revitalization |
| Location | ES CON FIELD HOKKAIDO (Kitahiroshima, Hokkaido) |
| Location scale | In-person attendance is limited to 30 people. The Batters Eye Lounge accommodates up to 10 people per room. |
| Quantitative Effects | Shipment volume of Sapporo Lager Beer “Akaboshi” has increased approximately 3.5 times over about 10 years. |
| Usage history | More than 129,000 companies use PR TIMES, including more than 65% of domestically listed companies; more than 29,000 media reporters are registered members; monthly site traffic is approximately 90 million page views; more than 46,000 press releases are issued monthly; cumulative press releases exceed 2 million; and there are more than 270 partner media outlets (as of May 2026). |
| Impact on Business Performance | No information on the impact on financial results: Not disclosed. |
Items this document does not state (6)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To give businesses in Hokkaido an opportunity to reassess their products, services and relationships with their communities, and to share their value nationwide through public relations. The event also aims to create a forum for building connections among participants and partners who can help energize the regional economy.