Worth reading
73In focus
0–100. This measures how worthwhile something is to read, not how good or bad the company is.Direction
Improvement
Direction inferred from the company’s description.Scale
7000
¥ million (fiscal 2030 operating income target)Wording
Avoiding a definitive answer
How definitive the wording is.Items stated in the management plan
FormulatedOperating profit+93.3%
基準 3,622Target7,000million
Each line is the climb from the baseline the document states to the target it sets. The slope is scaled against the largest climb in this document. The increase shown by the dotted line is calculated from the two reported figures because the company did not provide the amount of growth.
What happened to the previous plan3,500 (fiscal 2025 target) → 3,622 (fiscal 2025 actual)（Approximately 3.5%）+3.5%Calculated from the two disclosed figures
Investment amount by sectorField AI and Data Utilization / Investment amount Not disclosed, Field Operations-support SaaS / Investment amount Not disclosed, Field International Expansion / Investment amount Not disclosed, Field Medium- to large-scale M&A / Investment amount Not disclosed
Statements about the use of capital
Payout ratio / DOE policyThe company will continue its progressive dividend policy based on a DOE of at least 2%. The applicable period is Not disclosed.The payout ratio is the proportion of profit paid out as dividends, while DOE is the ratio of dividends to net assets.
Key initiatives
01Creating AI and data businesses
02SaaS and technology support
03Providing multifaceted information-distribution support
04Expanding the scope of measurement
05Expanding functions to strengthen relationships
06Expanding the contracted development and operation of business-management tools for enterprise companies
07Cross-utilization through synergies with the PR TIMES customer base
08Expanding into multiple products through AI and strengthening existing products
09Providing useful information through customer support
10Achieving organizational growth through a team of web-service development specialists
11Establishing lab-style development teams responsible for the entire "PoC → Dev → Ops" process
12Initially rolling out in North America proprietary services originating from the overseas distribution needs of Japanese companies
Plan assumptionsActive user companies are defined as companies that have distributed at least one press release through PR TIMES in the past 12 months., The company conducts surveys with n=400 or more respondents to measure the media utilization rate., The company conducts surveys with n=1,000 or more respondents to measure awareness among business professionals., Retainer clients in the PR partner business are defined as clients that have entered into retainer agreements worth at least ¥500,000 per month and have recorded activity for 6 consecutive months immediately preceding the measurement date.
Segment targetSegment Companywide / Operating profit ¥7,000 million / EBITDA ¥7,700 million / Fiscal year FY2030, Segment NAVICUS / Net Sales ¥3,000 million / Operating profit ¥500 million / Fiscal year FY2030, Segment Jooto / Net Sales ¥1,800 million / Operating profit ¥350 million / Fiscal year FY2030, Segment Tayori / Net Sales ¥2,000 million / Operating profit ¥600 million / Fiscal year FY2030, Segment Glucose / Net Sales ¥2,000 million / Operating profit ¥500 million / Fiscal year FY2030
Non-financial targetsIndicator Number of companies using the service in Japan / Target value 220,000 companies / Timing FY2030, Indicator Number of active user companies / Target value 90,000 companies / Timing FY2030, Indicator Adoption rate among listed companies in Japan / Target value 80% / Timing FY2030, Indicator Media utilization rate / Target value 70% / Timing FY2030, Indicator Business professionals' understanding of the service / Target value 10% / Timing FY2030, Indicator Company awareness among business professionals / Target value 35% / Timing FY2030, Indicator Number of retainer clients in the PR partner business / Target value 100 companies / Timing FY2030, Indicator Number of companies using both Jooto and PR TIMES customer services / Target value 1,000 companies / Timing Not disclosed, Indicator Recruitment and development of engineer and PM candidates / Target value At least 5 per year / Timing By fiscal 2030
Size of the Target MarketMarket Domestic press release distribution market / Scale Approximately ¥10 billion / Source The company's proprietary estimate based on the revenue and publicly available information of major companies, Market Domestic PR services market / Scale Approximately ¥140 billion / Source Estimate based on the Public Relations Society of Japan's 2024 PR Industry Survey, Market U.S. press release distribution market / Scale Approximately ¥170 billion / Source IBISWorld「Newswire Services in the US Industry Report」, Market U.S. PR services market / Scale Approximately ¥4 trillion / Source IBISWorld「Public Relations Firms in the US Industry Data and Analysis」, Market Domestic PR services market as a percentage of the domestic advertising market / Scale Approximately 1.7% / Source Percentage of estimated domestic advertising expenditures of approximately ¥8 trillion for fiscal 2025, based on a Dentsu survey, Market U.S. PR services market as a percentage of the U.S. advertising market / Scale Approximately 6.3% / Source WPP Media「Mid-Year Global Advertising Forecast 2025」
| Item | Details |
|---|---|
| Plan name | Milestone 2030 (medium-term management targets) |
| Plan period | Fiscal 2026 to fiscal 2030 (5 fiscal years) |
| Progress against the plan | Formulated |
| Operating profit target | 3,622 (fiscal 2025 actual) → 7,000 (fiscal 2030 target)（Approximately 93.3%） |
| Payout ratio / DOE policy | The company will continue its progressive dividend policy based on a DOE of at least 2%. The applicable period is Not disclosed. |
| Investment amount by sector | Field AI and Data Utilization / Investment amount Not disclosed, Field Operations-support SaaS / Investment amount Not disclosed, Field International Expansion / Investment amount Not disclosed, Field Medium- to large-scale M&A / Investment amount Not disclosed |
| Segment target | Segment Companywide / Operating profit ¥7,000 million / EBITDA ¥7,700 million / Fiscal year FY2030, Segment NAVICUS / Net Sales ¥3,000 million / Operating profit ¥500 million / Fiscal year FY2030, Segment Jooto / Net Sales ¥1,800 million / Operating profit ¥350 million / Fiscal year FY2030, Segment Tayori / Net Sales ¥2,000 million / Operating profit ¥600 million / Fiscal year FY2030, Segment Glucose / Net Sales ¥2,000 million / Operating profit ¥500 million / Fiscal year FY2030 |
| Non-financial targets | Indicator Number of companies using the service in Japan / Target value 220,000 companies / Timing FY2030, Indicator Number of active user companies / Target value 90,000 companies / Timing FY2030, Indicator Adoption rate among listed companies in Japan / Target value 80% / Timing FY2030, Indicator Media utilization rate / Target value 70% / Timing FY2030, Indicator Business professionals' understanding of the service / Target value 10% / Timing FY2030, Indicator Company awareness among business professionals / Target value 35% / Timing FY2030, Indicator Number of retainer clients in the PR partner business / Target value 100 companies / Timing FY2030, Indicator Number of companies using both Jooto and PR TIMES customer services / Target value 1,000 companies / Timing Not disclosed, Indicator Recruitment and development of engineer and PM candidates / Target value At least 5 per year / Timing By fiscal 2030 |
| Plan assumptions | Active user companies are defined as companies that have distributed at least one press release through PR TIMES in the past 12 months., The company conducts surveys with n=400 or more respondents to measure the media utilization rate., The company conducts surveys with n=1,000 or more respondents to measure awareness among business professionals., Retainer clients in the PR partner business are defined as clients that have entered into retainer agreements worth at least ¥500,000 per month and have recorded activity for 6 consecutive months immediately preceding the measurement date. |
| Key initiatives | Creating AI and data businesses, SaaS and technology support, Providing multifaceted information-distribution support, Expanding the scope of measurement, Expanding functions to strengthen relationships, Expanding the contracted development and operation of business-management tools for enterprise companies, Cross-utilization through synergies with the PR TIMES customer base, Expanding into multiple products through AI and strengthening existing products, Providing useful information through customer support, Achieving organizational growth through a team of web-service development specialists, Establishing lab-style development teams responsible for the entire "PoC → Dev → Ops" process, Initially rolling out in North America proprietary services originating from the overseas distribution needs of Japanese companies |
| Results under the previous plan | 3,500 (fiscal 2025 target) → 3,622 (fiscal 2025 actual)（Approximately 3.5%） |
| Size of the Target Market | Market Domestic press release distribution market / Scale Approximately ¥10 billion / Source The company's proprietary estimate based on the revenue and publicly available information of major companies, Market Domestic PR services market / Scale Approximately ¥140 billion / Source Estimate based on the Public Relations Society of Japan's 2024 PR Industry Survey, Market U.S. press release distribution market / Scale Approximately ¥170 billion / Source IBISWorld「Newswire Services in the US Industry Report」, Market U.S. PR services market / Scale Approximately ¥4 trillion / Source IBISWorld「Public Relations Firms in the US Industry Data and Analysis」, Market Domestic PR services market as a percentage of the domestic advertising market / Scale Approximately 1.7% / Source Percentage of estimated domestic advertising expenditures of approximately ¥8 trillion for fiscal 2025, based on a Dentsu survey, Market U.S. PR services market as a percentage of the U.S. advertising market / Scale Approximately 6.3% / Source WPP Media「Mid-Year Global Advertising Forecast 2025」 |
| Publication date | 13 April 2026 |
Items this document does not state (12)
Sales TargetOperating profit margin targetNet income targetROE targetROIC targetTreasury share acquisition policyCost of capitalSelf-assessment of PBR and share priceTotal investment planReason for revision or withdrawalRisks identifiedDate of board resolution
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The targets were set by working backward from the milestones required to realize the company's Mission and Dream. The company aims to achieve further growth through active investment in new and adjacent areas, built on earnings from its core business.
How to read this page
This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
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Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.