Announced details
Promotions for food products and branded eggs, customer touchpoint development, purchase incentives, and driving customers to stores
Qoil provided digital promotional planning and system support for 日本農産工業株式会社’s campaign. Qoil is a consolidated subsidiary of アイリッジ.
A company that markets the “Yodoran Hikari” brand of eggs. Location, representative, capital and year established: Not disclosed.
Purchase eligible products totaling at least ¥300 including tax. Cashback is up to ¥6,000 via Eraberu Pay.
The company does not address Contract Value / Impact on Business Performance.
Research by 味香り戦略研究所 Co., Ltd. (basis for “3.5 times richer flavor”)
| Item | Details |
|---|---|
| Names of Products / Services Covered | “Yodoran Hikari” brand eggs, “Yodoran Hikari” 50th Anniversary Cashback Campaign, LINKFUN, LINE Official Account |
| Counterparty | 日本農産工業株式会社 |
| Counterparty overview | A company that markets the “Yodoran Hikari” brand of eggs. Location, representative, capital and year established: Not disclosed. |
| Relationship with the Company | Qoil provided digital promotional planning and system support for 日本農産工業株式会社’s campaign. Qoil is a consolidated subsidiary of アイリッジ. |
| Offering price | Purchase eligible products totaling at least ¥300 including tax. Cashback is up to ¥6,000 via Eraberu Pay. |
| Launch date | 1 June 2026 (campaign launch; ongoing) |
| Applicable area | Promotions for food products and branded eggs, customer touchpoint development, purchase incentives, and driving customers to stores |
| Source | Research by 味香り戦略研究所 Co., Ltd. (basis for “3.5 times richer flavor”) |
Items this document does not state (10)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To thank customers on the 50th anniversary of the product’s launch, build customer touchpoints over the medium to long term, and revitalize points of sale by driving customers to stores.