Announced details
Skincare, including sensitive skin; social media and in-store promotion; sales-meeting and sales support
New shelf placements, additional orders from stores that adopted the product ahead of the wider launch, and a decision to continue with the next initiative (figures not disclosed)
Qoil produces NAOS JAPAN’s integrated promotion for BIODERMA. Capital and personnel relationships: not disclosed.
Head office: Chiyoda-ku, Tokyo; President and Representative Director: Jean Girard. Operates BIODERMA. Other attributes: not disclosed.
The disclosure states that Qoil achieved tangible business results. The monetary amount and specific impact on business performance are not disclosed.
The company does not address Contract Value / Offering price.
| Item | Details |
|---|---|
| Names of Products / Services Covered | BIODERMA Sensibio H2O, H2O with Hairband |
| Counterparty | NAOS JAPAN 株式会社 |
| Counterparty overview | Head office: Chiyoda-ku, Tokyo; President and Representative Director: Jean Girard. Operates BIODERMA. Other attributes: not disclosed. |
| Relationship with the Company | Qoil produces NAOS JAPAN’s integrated promotion for BIODERMA. Capital and personnel relationships: not disclosed. |
| Launch date | Nationwide launch on 8 April 2026 (stated as an actual result) |
| Applicable area | Skincare, including sensitive skin; social media and in-store promotion; sales-meeting and sales support |
| Quantitative Effects | New shelf placements, additional orders from stores that adopted the product ahead of the wider launch, and a decision to continue with the next initiative (figures not disclosed) |
| Impact on Business Performance | The disclosure states that Qoil achieved tangible business results. The monetary amount and specific impact on business performance are not disclosed. |
Items this document does not state (10)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.BIODERMA sought to create points of contact with new customer segments, while Qoil identified the affinity between the convenience of Sensibio H2O and the world of Rilakkuma.