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Showcase (3909) · InitiativeDropped

Advertising customer acquisition and usability improvements for Basketgoal.com

First written in FY2016-Q2. 3 of 7 entries say "Restated". Latest entry: FY2017.

7entries
3years
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ProgressHeldSoftenedWorseFirst statedFY2016-Q2WorsenedFY2016-Q3RestatedFY2017-Q1 – FY20172016: 220162017: 420172018: 12018
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  1. FY2017DroppedAnnual report

    「The specialist basketball-hoop e-commerce site Basketgoal.com remained broadly flat compared with the previous period. Operations of the site ended on 26 December 2017 as part of a strategy to focus on selected businesses.」

    Basketgoal.com ceased operations on 26 December 2017 as part of a strategy to focus on selected businesses.
  2. FY2017-Q3RestatedAnnual report

    「For Basketgoal.com, an e-commerce site specializing in basketball goals, performance was approximately flat compared with the same quarter of the previous year.」

    The description that Basketgoal.com remained broadly flat year on year continues.
  3. FY2017-Q2RestatedAnnual report

    「For Basketgoal.com, an e-commerce site specializing in basketball goals, performance was approximately flat compared with the same quarter of the previous year.」

    Basketgoal.com is described as having remained broadly flat year on year, with no clear further progress or deterioration.
  4. FY2017-Q1RestatedAnnual report

    「For Basketgoal.com, an e-commerce site specializing in basketball goals, performance was approximately flat compared with the same quarter of the previous year.」

    Basketgoal.com is described as having remained broadly flat year on year, with no clear further progress from the previous period's growth in units sold and sales.
  5. FY2016AdvancedAnnual report

    「For Basketgoal.com, an e-commerce site specializing in basketball goals, unit sales increased and revenue grew as a result of improving customer acquisition through performance advertising and website usability.」

    The company describes full-year growth in unit sales and revenue, following the previously reported revenue decline caused by the earthquake disaster and adverse weather conditions.
  6. FY2016-Q3WorsenedAnnual report

    「For Basketgoal.com, an e-commerce site specializing in basketball goals, revenue declined year on year as demand for outdoor goods fell because of the earthquake disaster and adverse weather conditions.」

    Basketgoal.com's revenue declined year on year because of lower demand resulting from the earthquake disaster and adverse weather conditions, indicating weaker performance.
  7. FY2016-Q2First statedAnnual report

    「For Basketgoal.com, an e-commerce site specializing in basketball goals, the company increased unit sales by improving customer acquisition through performance advertising and website usability.」

    The company describes customer acquisition through performance advertising and website usability improvements as measures to increase unit sales.
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Advertising customer acquisition and usability improvements for Basketgoal.com | Showcase Inc. (3909) | Komori