Silicon Studio Corp. (3907) · InitiativeDropped
Expanding the user base by broadening the platforms offered and evaluating the effectiveness of advertising and promotional spending
First written in FY2016-Q3. 1 of 4 entries say "Reframed", first in FY2016. Latest entry: FY2018.
4entries
4years
0from disclosures
How it moved
Same theme, other companies
New User Acquisition through Increased Service Awareness and MarketingA theme 101 companies write about · 1 as a headwind · 111 as a tailwind
4 other companies' latest entry also says "Dropped".
Ridges = years it wrote progress, valleys = years it wrote worse. Most hopeful companies at the back. Drag to turn, scroll to zoom, right-drag to pan. On a phone, two fingers turn and pinch to zoom; one finger scrolls the page.
Showing 14 of the 101 companies compared. The sentences above are computed from all 101.Full recordFilings, disclosures and news, newest first
- FY2018DroppedAnnual reportThe annual report after the partial transfer and withdrawal from the content business contains no explicit reference to measures to expand the platforms offered or evaluate the effectiveness of advertising and promotional activities.
- FY2017RestatedAnnual report
「We will also work to improve the efficiency of our operating structure so that we can provide services responsive to changes in the market environment.」
Continues to respond to market changes and improve the efficiency of its operating structure. - FY2016ReframedAnnual report
「We will also work to improve the efficiency of our operating structure so that we can provide services responsive to changes in the market environment.」
The focus has shifted from measures emphasizing user growth and evaluating advertising effectiveness to responding to market changes and improving operating efficiency. - FY2016-Q3First statedAnnual report
「In the content business, we worked to expand the user base in Japan and overseas by broadening the platforms offered, evaluating the cost-effectiveness of advertising and promotional spending, and allocating such spending effectively, with the aim of restoring performance.」
Identified platform expansion, evaluating and allocating advertising and promotional spending, and expanding domestic and overseas users as specific measures to restore performance.