Revamping Advertising Media Services and Developing New Customers
First written in FY2016. 5 of 8 entries say "Restated". Latest entry: FY2021-Q2.
0 other companies' latest entry also says "Dropped".
- FY2021-Q2DroppedAnnual report
「Under a growth strategy centered on the core game business, we decided to concentrate even more management resources on that business and ended all services in the advertising business at the end of the first quarter.」
The initiatives described under the previous policy of revamping existing advertising services and developing new customers have ended following the discontinuation of all services in the advertising business. - FY2020-Q2RestatedAnnual report
「In addition to advertising agency services, under “DRIP (Drecom Invention Project),” an initiative aimed at creating the next core business, we experimentally launched new services leveraging our expertise in internet services, including “AROW,” an AR smartphone app development platform based on location data and 3D real maps, announced in August 2018, and conducted repeated trials toward commercialization.」
In addition to advertising agency services, the company experimentally launched new services such as AROW under DRIP and continues to conduct trials toward commercialization. - FY2019ReframedAnnual report
「In addition to its core CPI-based reward advertising service “HeatAppReward,” the company provides advertising services, including advertising agency services, that are highly compatible with internet entertainment content such as social games.」
The description has shifted from its previous focus on DreeVee to advertising services centered on HeatAppReward and advertising agency services. - FY2017RestatedAnnual report
「In the Advertising Media Service, we focused on expanding the core video reward advertising service “DreeVee.” Compared with the former service “poncan,” we focused on developing customers in new industries by leveraging DreeVee’s expanded customer reach, and experimented with ways to expand revenue, including by introducing new monetization methods.」
The company continues to expand DreeVee, develop customers in new industries by leveraging its customer reach, and pursue new monetization methods. - FY2017-Q3RestatedAnnual report
「In the Advertising Media Service, we focused on expanding the core video reward advertising service “DreeVee.” Compared with the former service “poncan,” we focused on developing customers in new industries by leveraging DreeVee’s expanded customer reach, and experimented with ways to expand revenue, including by introducing new monetization methods.」
The company continues to expand DreeVee, develop customers in new industries by leveraging its customer reach, and introduce new monetization methods. - FY2017-Q2RestatedAnnual report
「In the Advertising Media Service, we focused on expanding the core video reward advertising service “DreeVee.” Compared with the former service “poncan,” we focused on developing customers in new industries by leveraging DreeVee’s expanded customer reach, and experimented with ways to expand revenue, including by introducing new monetization methods.」
The company continues to expand DreeVee, develop customers in new industries by leveraging its customer reach, and introduce new monetization methods. - FY2017-Q1RestatedAnnual report
「Compared with the former service “poncan,” we focused on developing customers in new industries by leveraging DreeVee’s expanded customer reach, and experimented with ways to expand revenue, including by introducing new monetization methods.」
The company continues to develop customers in new industries by leveraging DreeVee’s customer reach and to introduce new monetization methods. - FY2016First statedAnnual report
「During the second quarter, the new service “DreeVee,” a revamped version of the former video reward advertising service “poncan,” got off to a strong start. We worked to improve our ability to respond to growing demand for smartphone services, including by strengthening our sales capabilities to develop new customers.」
The existing advertising service was revamped as DreeVee, and the company is strengthening its sales capabilities to develop new customers and customers in new industries.