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Management planning3695GMO Product Platform,Inc.Information and Communications, Services and Others

Presentation Materials on Business Plans and Growth Potential

The annual update covers the FY2026 earnings forecast and progress on the business plan to expand advertising, surveys and points operations centered on the points function. FY2026 is expected to generate operating profit of ¥731 million, with an operating margin of 10.3%, compared with FY2025 results. No numerical plan has yet been provided for FY2027 and beyond.

Worth reading
70In focus
0–100. This measures how worthwhile something is to read, not how good or bad the company is.
Direction
Improvement
Direction inferred from the company’s description.
Scale
114.4
% (operating profit growth rate)
Wording
Avoiding a definitive answer
How definitive the wording is.

Items stated in the management plan

Annual update
Presentation Materials on Business Plans and Growth PotentialPlan period Fiscal years ending December 2026 to December 2028 (roadmaps for each operating company)
Publication date 31 March 2026
Operating profit+0.0%
基準 2,025Target2,026million
Operating profit margin+1.0pt
基準 2,025Target2,026%

Each line is the climb from the baseline the document states to the target it sets. The slope is scaled against the largest climb in this document. For metrics expressed as percentages, differences are shown in percentage points (pt).The increase shown by the dotted line is calculated from the two reported figures because the company did not provide the amount of growth.

Net SalesNot disclosed → FY2026 earnings forecast: ¥7.08 billion
Only the target level is shown because the current level for comparison was not provided.
What happened to the previous planGMOリサーチ&AI: achieve profitability in the fiscal year ending December 2026 → Expected to achieve profitability in the fiscal year ending December 20260.0%Calculated from the two disclosed figures
Total investment planNot disclosed (two-thirds of consolidated net assets, or ¥1.64 billion, is set as the upper limit of investment capacity)
Statements about the use of capital
Payout ratio / DOE policyPayout ratio: target of 65% or higher; DOE: 2%. The higher of the payout ratio and DOE is adopted. Applicable period: not disclosedThe payout ratio is the proportion of profit paid out as dividends, while DOE is the ratio of dividends to net assets.
Key initiatives
01API integration
02Product transfers
03M&A
04Providing other functions to the 126 products already integrated
05Increasing the number of integrated products
06Advertising growth
07Introducing points operations
08Platform expansion
09Platform Development
10Conversion to recurring revenue
11Market Share Expansion
12Improving the liquidity of non-tradable shares
13Issuance of new shares (capital increase)
Plan assumptionsThe points market was ¥2.657 trillion in FY2023 and ¥2.813 trillion in FY2024, and is forecast to reach ¥3.284 trillion in FY2028, representing a growth rate of 5.9%. Source: Yano Research Institute, The average ratio of survey-list display MAU to total app MAU across integrated media among the top 10 media outlets is used.
Segment targetSegment GMOリサーチ&AI / Target Profitability / Timing Fiscal year ending December 2026, Segment GMOストックポイント / Target Profitability / Timing FY2028 December, Segment GMOタウンWiFi / Target Realize the platform's benefits / Timing From 2028
Non-financial targetsIndicator Tradable share ratio / Target 25% or higher / Timing By the end of 2026
Size of the Target MarketOutstream advertising market within internet advertising media spending: ¥417.8 billion. Source: Dentsu, "2024 Advertising Expenditures in Japan: Detailed Analysis of Internet Advertising Media Spending", Estimated domestic marketing research market: ¥82 billion. Source: Japan Marketing Research Association, "49th Survey of Management and Business Conditions," and an estimate based on an internet survey ratio of approximately 26%, Points market: ¥2.657 trillion in FY2023, ¥2.813 trillion in FY2024 and ¥3.284 trillion in FY2028 (forecast), representing growth of 5.9%. Source: Yano Research Institute
Risks identified by the company
Risks related to the market (internet research market and advertising market)
Risks related to competition with other companies
Risks related to quality
Risks related to corporate acquisitions (M&A) and other transactions
Risks related to securing and developing human resources
The risks identified in the previous year as "concentration in specific industries and customers" and "leakage of personal information" were removed because their relative importance was considered to have declined following the management integration with GMOタウンWiFi株式会社.
The risk identified in the previous year as "the collection capacity and quality of panels for online surveys" is covered under "risks related to quality."
Reason for revision or withdrawal

Not disclosed (no revision or withdrawal of the plan was stated)

Items stated in the management plan
ItemDetails
Plan namePresentation Materials on Business Plans and Growth Potential
Plan periodFiscal years ending December 2026 to December 2028 (roadmaps for each operating company)
Progress against the planAnnual update
Sales TargetNot disclosed → FY2026 earnings forecast: ¥7.08 billion
Operating profit targetFY2025 results: ¥341 million → FY2026 earnings forecast: ¥731 million(+114.4%)
Operating profit margin targetFY2025 results: 5.0% → FY2026 earnings forecast: 10.3%
Payout ratio / DOE policyPayout ratio: target of 65% or higher; DOE: 2%. The higher of the payout ratio and DOE is adopted. Applicable period: not disclosed
Total investment planNot disclosed (two-thirds of consolidated net assets, or ¥1.637 billion, is set as the upper limit of investment capacity)
Segment targetSegment GMOリサーチ&AI / Target Profitability / Timing Fiscal year ending December 2026, Segment GMOストックポイント / Target Profitability / Timing FY2028 December, Segment GMOタウンWiFi / Target Realize the platform's benefits / Timing From 2028
Non-financial targetsIndicator Tradable share ratio / Target 25% or higher / Timing By the end of 2026
Plan assumptionsThe points market was ¥2.657 trillion in FY2023 and ¥2.813 trillion in FY2024, and is forecast to reach ¥3.284 trillion in FY2028, representing a growth rate of 5.9%. Source: Yano Research Institute, The average ratio of survey-list display MAU to total app MAU across integrated media among the top 10 media outlets is used.
Key initiativesAPI integration, Product transfers, M&A, Providing other functions to the 126 products already integrated, Increasing the number of integrated products, Advertising growth, Introducing points operations, Platform expansion, Platform Development, Conversion to recurring revenue, Market Share Expansion, Improving the liquidity of non-tradable shares, Issuance of new shares (capital increase)
Results under the previous planGMOリサーチ&AI: achieve profitability in the fiscal year ending December 2026 → Expected to achieve profitability in the fiscal year ending December 2026
Reason for revision or withdrawalNot disclosed (no revision or withdrawal of the plan was stated)
Size of the Target MarketOutstream advertising market within internet advertising media spending: ¥417.8 billion. Source: Dentsu, "2024 Advertising Expenditures in Japan: Detailed Analysis of Internet Advertising Media Spending", Estimated domestic marketing research market: ¥82 billion. Source: Japan Marketing Research Association, "49th Survey of Management and Business Conditions," and an estimate based on an internet survey ratio of approximately 26%, Points market: ¥2.657 trillion in FY2023, ¥2.813 trillion in FY2024 and ¥3.284 trillion in FY2028 (forecast), representing growth of 5.9%. Source: Yano Research Institute
Risks identifiedRisks related to the market (internet research market and advertising market), Risks related to competition with other companies, Risks related to quality, Risks related to corporate acquisitions (M&A) and other transactions, Risks related to securing and developing human resources, The risks identified in the previous year as "concentration in specific industries and customers" and "leakage of personal information" were removed because their relative importance was considered to have declined following the management integration with GMOタウンWiFi株式会社., The risk identified in the previous year as "the collection capacity and quality of panels for online surveys" is covered under "risks related to quality."
Publication date31 March 2026
Items this document does not state (8)
Net income targetROE targetROIC targetTreasury share acquisition policyCost of capitalSelf-assessment of PBR and share priceInvestment amount by sectorDate of board resolution

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

The company explained that the decline in survey revenue will be offset by growth in advertising revenue, and that shifting the revenue mix from low-gross-margin surveys to high-gross-margin advertising and Other/points operations will lower the cost-of-sales and SG&A ratios and raise the operating margin.

How to read this page

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Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.
Presentation Materials on Business Plans and Growth Potential | GMO Product Platform,Inc. (3695) timely disclosure | Komori