Sales for this month
March 2026CLIP STUDIO PAINT Ver. 5.0 was well received, and sales exceeded 150% of the initial plan. The increase in subscription contracts was the largest in the past 3 years, while ARR, total company sales and subscription revenue reached record highs.
Launch of CLIP STUDIO PAINT Ver. 5.0, overseas sales campaigns, acquisition of new customers, promotion of upgrades by existing customers, and a temporary increase in the churn rate associated with the major version upgrade
The churn rate is expected to return to normal levels from the following month onward. Other specific measures: Not disclosed
Monthly figures from January to December 2025 are also presented
| Item | Details |
|---|---|
| Month Covered | March 2026 |
| Sales by category | E-books: ¥86 million; services: ¥20 million; tool sales: ¥352 million; subscriptions: ¥485 million; distribution solutions: ¥79 million (all three-month moving averages) |
| Key KPIs | Three-month moving average ARR for CLIP STUDIO PAINT subscription revenue: ¥5,831 million (¥4,631 million in March 2025); churn rate: 5.4%; cumulative platform users: 12,337 thousand; new registrations: 265 thousand |
| Monthly Commentary | CLIP STUDIO PAINT Ver. 5.0 was well received, and sales exceeded 150% of the initial plan. The increase in subscription contracts was the largest in the past 3 years, while ARR, total company sales and subscription revenue reached record highs. |
| Factors Affecting the Change | Launch of CLIP STUDIO PAINT Ver. 5.0, overseas sales campaigns, acquisition of new customers, promotion of upgrades by existing customers, and a temporary increase in the churn rate associated with the major version upgrade |
| Measures from the following month onward | The churn rate is expected to return to normal levels from the following month onward. Other specific measures: Not disclosed |
| Monthly trend for the same period last year | Monthly figures from January to December 2025 are also presented |
Items this document does not state (15)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The major version upgrade of CLIP STUDIO PAINT (Ver. 5.0) was well received by creators worldwide, and overseas sales campaigns promoting new customer acquisition and upgrades by existing customers performed strongly. The increase in the churn rate was a temporary rise associated with the launch of the major version upgrade, and the company expects it to return to normal levels from the following month onward.