Announced details
Searching for and purchasing handmade works, and creators’ production and sales activities
AI usage experience rate: 75.1%; applications: “writing and editing product descriptions and other text,” 73.4%; “editing product photos and removing backgrounds,” 51.8%; “drafting text for social media posts,” 43.6%; percentage of AI users who felt their working time had been reduced: 67.2%; percentage who felt sales or customer response had improved: 33.7%
1,002 valid survey responses; creators with AI usage experience: 75.1% (survey period: 6 to 20 August 2026)
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
Survey by minne byGMOペパボ; comparison of publicly disclosed figures for app downloads and the number of creators and brands as of 15 July 2026, based on IR materials and website disclosures by 2 domestic handmade marketplace operators (survey by GMOペパボ)
| Item | Details |
|---|---|
| Names of Products / Services Covered | minne byGMOペパボ, minne Concierge, Today’s Pick for You (Beta), What Suits You? Diagnosis (Beta), Search Keyword Suggestions, minne MCP |
| Launch date | minne Concierge: currently available (for logged-in users of the web version); Today’s Pick for You (Beta): currently available (iOS 26 or later); What Suits You? Diagnosis (Beta): currently available (iOS 27 or later); Search Keyword Suggestions: currently available (iOS 26 or later); minne MCP: in preparation for launch |
| Applicable area | Searching for and purchasing handmade works, and creators’ production and sales activities |
| Quantitative Effects | AI usage experience rate: 75.1%; applications: “writing and editing product descriptions and other text,” 73.4%; “editing product photos and removing backgrounds,” 51.8%; “drafting text for social media posts,” 43.6%; percentage of AI users who felt their working time had been reduced: 67.2%; percentage who felt sales or customer response had improved: 33.7% |
| Usage history | 1,002 valid survey responses; creators with AI usage experience: 75.1% (survey period: 6 to 20 August 2026) |
| Source | Survey by minne byGMOペパボ; comparison of publicly disclosed figures for app downloads and the number of creators and brands as of 15 July 2026, based on IR materials and website disclosures by 2 domestic handmade marketplace operators (survey by GMOペパボ) |
Items this document does not state (12)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To understand how creators use AI on minne byGMOペパボ and publish the survey results.