Delays in Adapting to New Advertising Methods and Obsolescence of Advertising Services
First written in FY2017. 1 of 3 entries say "Restated". Latest entry: FY2024-Q1.
Axel Mark moved to the "Worse" side of this theme in 2024, the same year as the typical company in this theme.
The whole theme swung hardest in 2026: 2 of 8 companies on the "Worse" side.
1 other company's latest entry also says "Worsened".
- FY2024-Q1WorsenedAnnual report
「Effective methods of delivering advertising in this post-cookie era are increasingly being required.」
The Company indicates that, amid restrictions on the use of cookies and other technologies, advertising delivery methods suited to the post-cookie era have become necessary to avoid the obsolescence of its advertising services. - FY2018RestatedAnnual report
「If the advertising services provided by the Group become obsolete because it is slow to respond to technological changes, this could affect the Group’s business and financial performance.」
The Company continues to disclose the risks of delays in responding to new advertising methods and obsolescence of its advertising services. - FY2017First statedAnnual report
「If the advertising services provided by the Group become obsolete because it is slow to respond to technological changes, this could affect the Group’s business and financial performance.」
While advancing its response to listing ads and behavioural targeting ads, the Company identifies delays in responding to innovative advertising methods as a risk.