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Other Disclosures3624AXEL MARK INC.Information and Communications, Services and Others

Online mystery-pack service “アイリストレカ” launches 3rd anniversary campaign

アイリストレカ, the online mystery-pack service operated by 100%-owned subsidiary crafty, will run a 3rd anniversary campaign from 16 March to 30 March 2026. The campaign will feature six special initiatives, including free mystery packs, limited-edition mystery packs, new features and social media promotions.

Worth reading
54Recurring
0–100. This measures how worthwhile something is to read, not how good or bad the company is.
Direction
Improvement
Direction inferred from the company’s description.
Scale
1000000
pt (total amount to be shared in the repost campaign)
Wording
Definitive
How definitive the wording is.

Announced details

アイリストレカ0pt Mystery PackFirst-Time-Only Mystery PackLogin Mystery PackWeekend-Only and Anniversary Special Mystery PackAnniversary Premium Mystery PackTreasure HuntRepost Campaign
Applicable field (uses covered by this announcement)

Online mystery packs, trading cards and entertainment

Launch date18:00 on 16 March 2026 (campaign launch scheduled; campaign period: 16 March to 17:59 on 30 March)
What the company reported numerically
Usage history

3rd anniversary of the service launch. Other usage results are Not disclosed.

Relationship between the counterparty and the company
AXEL MARK INC.3624
Relationship with the Company

株式会社crafty is a 100%-owned subsidiary of AXEL MARK INC.

Counterparty (name not disclosed)

株式会社crafty: a 100%-owned subsidiary of AXEL MARK INC. that operates アイリストレカ. Other company information is Not disclosed.

Location (as indicated in this announcement)

1-32-2 Honcho, Nakano-ku, Tokyo (AXEL MARK INC. headquarters)

Offering price

The 0pt Mystery Pack is free. The Anniversary Premium Mystery Pack is available to users who purchase points, but its price is Not disclosed.

The company does not address Contract Value / Impact on Business Performance.

Announced details
ItemDetails
Names of Products / Services Coveredアイリストレカ, 0pt Mystery Pack, First-Time-Only Mystery Pack, Login Mystery Pack, Weekend-Only and Anniversary Special Mystery Pack, Anniversary Premium Mystery Pack, Treasure Hunt, Repost Campaign
Counterparty overview株式会社crafty: a 100%-owned subsidiary of AXEL MARK INC. that operates アイリストレカ. Other company information is Not disclosed.
Relationship with the Company株式会社crafty is a 100%-owned subsidiary of AXEL MARK INC.
Offering priceThe 0pt Mystery Pack is free. The Anniversary Premium Mystery Pack is available to users who purchase points, but its price is Not disclosed.
Launch date18:00 on 16 March 2026 (campaign launch scheduled; campaign period: 16 March to 17:59 on 30 March)
Applicable areaOnline mystery packs, trading cards and entertainment
Location1-32-2 Honcho, Nakano-ku, Tokyo (AXEL MARK INC. headquarters)
Usage history3rd anniversary of the service launch. Other usage results are Not disclosed.
Items this document does not state (10)
CounterpartyContract ValueContract DateAward/certification nameAwarding / certifying bodyRegistration number and expiry dateLocation scaleQuantitative EffectsImpact on Business PerformanceSource

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

To mark the 3rd anniversary of the service launch, make it easier for both existing users and people who have never used an online mystery-pack service to participate, and introduce the appeal of the service to more people.

How to read this page

This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.
Online mystery-pack service “アイリストレカ” launches 3rd anniversary campaign | AXEL MARK INC. (3624) timely disclosure | Komori