Launch of a Furniture Platform Business

「For Laig, the other new business launched in October 2018, the company integrated the service with LOWYA to improve the efficiency of company-wide site operations and maximize advertising effectiveness in response to rising logistics costs, and discontinued the Laig service.」

「As announced on 25 September 2019, the company integrated the Laig service with LOWYA and will pursue more efficient business operations going forward.」

「As another new business, the company has been developing Laig, a furniture platform business specializing in the furniture and interior industry. The platform offers a range of lifestyle proposals focused on the quality of photographs and product pages, makes products easy to find, provides a place that meets users’ needs, and has expanded its product range and content.」

「Drawing on its expertise in the furniture e-commerce business, the company launched an e-commerce media platform in October 2018 designed to enable OMO, allowing customers to move seamlessly between online (Laig) and offline channels (physical stores).」

「Laig, the company’s other new business and a furniture platform specializing in the furniture and interior industry, officially opened in October 2018. The platform aimed to meet users’ needs by offering a range of lifestyle proposals and focusing on its product lineup.」

「For Laig, a furniture platform business specializing in the furniture and interior industry, the company offered a range of lifestyle proposals focused on the quality of photographs and product pages, while making products easy to find and meeting users’ needs. It conducted a pre-release in September in preparation for the official opening at the end of October 2018.」

「As another new business, the company has been developing Laig, a furniture platform business specializing in the furniture and interior industry. The platform is designed to offer a range of lifestyle proposals focused on the quality of photographs and product pages, make products easy to find, and provide a place that meets users’ needs, with an opening targeted for the current fiscal year.」

「As another new business, the company has been developing Laig, a furniture platform business specializing in the furniture and interior industry. The platform is designed to offer a range of lifestyle proposals focused on the quality of photographs and product pages, make products easy to find, and provide a place that meets users’ needs, with a launch targeted for the fiscal year ending March 2019.」

「Selling, general and administrative expenses increased due to continued investment in new business development, including research and development aimed at launching the furniture platform business. As a result, revenue increased but profit declined year on year.」

「Selling, general and administrative expenses increased due to higher logistics costs resulting from changes in delivery companies following the withdrawal of some companies from B2C operations and requests for price increases, advertising and promotional activities to raise brand awareness, and continued investment in new business development, including research and development aimed at launching the furniture platform business. As a result, revenue increased but profit declined year on year.」

「Advertising and promotional activities to raise awareness of LOWYA, research and development aimed at launching the furniture platform business, rising logistics costs and other factors increased selling, general and administrative expenses, resulting in higher revenue but lower profit compared with the same period of the previous year.」

「As another new initiative, the company also began developing its furniture platform business. The concept is to partner with retailers operating physical stores and standardize support for their transition to e-commerce and O2O customer referrals, and the company will pursue this initiative actively to enhance corporate value.」