Becoming a comprehensive real estate company and reducing reliance on subdivision housing
First written in FY2016. 12 of 33 entries say "Advanced", first in FY2017-Q1. Latest entry: 2026-08-13.
No other company in this theme has enough history to compare yet.
- FY2026RaisedAnnual report
「For businesses other than Subdivision Housing, we plan to undertake the following 3 initiatives and increase the proportion of consolidated net sales generated by businesses other than Subdivision Housing from the current 5% to 15% by the fiscal year ending March 2028. The proportion for the fiscal year ending March 2026 was 7.1%.」
The company set a numerical target of increasing the proportion of sales generated by businesses other than Subdivision Housing from 5% to 15% by the fiscal year ending March 2028, and disclosed the current-period result of 7.1%. - FY2026-H1RaisedAnnual report
「Against this backdrop, our group has adopted “Creating Affluent, Enjoyable and Comfortable Lifestyles” as its management philosophy and is working toward achieving Medium-Term Management Plan 2028 under the vision “A Home for Everyone.” In the Subdivision Housing business, we are seeking to improve profitability by opening locations in new areas and reorganizing existing stores, while optimizing our business portfolio through the integration of the management of the Custom-Built Housing business, expansion of the apartment and income-producing real estate business and overseas business, and expansion into new areas for the resale housing regeneration business.」
As part of its business portfolio, the company has specified the integration of the management of the Custom-Built Housing business, together with expansion of the apartment and income-producing real estate business, overseas business and resale housing regeneration business into new areas, broadening the scope of initiatives toward Medium-Term Management Plan 2028. - FY2025-H1ReframedAnnual report
「In formulating Medium-Term Management Plan 2028, announced on 11 November 2024, the portion relating to the apartment and income-producing real estate business previously included in the Subdivision Housing segment was reclassified to “Other.”」
In connection with the formulation of Medium-Term Management Plan 2028, the apartment and income-producing real estate business was reclassified from Subdivision Housing to “Other,” and the business portfolio and management classifications were reorganized. - FY2024-Q2RestatedAnnual report
「From the first quarter, we have reviewed our business portfolio and changed our management structure and performance management classifications to optimize the allocation of management resources across the group and strengthen governance. Accordingly, our group’s reportable segments, previously classified as “Subdivision Housing,” “Custom-Built Housing,” “Yoka Town,” “Asahi Housing,” “Kenshin” and “Kei Ai Prest,” have been changed to “Subdivision Housing” and “Custom-Built Housing.”」
The company continues to disclose the business portfolio review implemented from the previous quarter and the reorganization from 6 segments into Subdivision Housing and Custom-Built Housing. - FY2024-Q1ReframedAnnual report
「From the first quarter of the current consolidated fiscal year, we have reviewed our business portfolio and changed our management structure and performance management classifications to optimize the allocation of management resources across the group and strengthen governance. Accordingly, our group’s reportable segments, previously classified as “Subdivision Housing,” “Custom-Built Housing,” “Yoka Town,” “Asahi Housing,” “Kenshin” and “Kei Ai Prest,” have been changed to “Subdivision Housing” and “Custom-Built Housing.”」
As part of the review of its business portfolio, the company reorganized its previous 6 reportable segments into 2 segments, Subdivision Housing and Custom-Built Housing, with the stated aims of optimizing the allocation of management resources and strengthening governance. - FY2023ReframedAnnual report
「To promote further expansion of our business going forward, we believe it is necessary to expand into areas where we have not yet opened locations and to broaden our business domains as a comprehensive real estate company.」
While indicating a policy of specializing in detached housing, the company has again highlighted entry into areas where it has no existing locations and the expansion of its business domains as a comprehensive real estate company as priority issues. - FY2023-Q3RestatedAnnual report
「The reportable segment previously described as the “Tokyo Big House business” has been eliminated because the company sold part of its holdings in 東京ビッグハウス株式会社 during the previous consolidated fiscal year and consequently excluded the company from the scope of consolidation.」
The company continues to disclose that the Tokyo Big House business is excluded from both the scope of consolidation and the reportable segments. - FY2023-Q1SoftenedAnnual report
「The reportable segment previously described as the “Tokyo Big House business” has been eliminated because the company sold part of its holdings in 東京ビッグハウス株式会社 during the previous consolidated fiscal year and consequently excluded the company from the scope of consolidation.」
The company has again disclosed that the Tokyo Big House business has been removed from both the scope of consolidation and the reportable segments. The drive to expand the portfolio through multiple businesses has contracted further. - FY2022SoftenedAnnual report
「From the current consolidated fiscal year, the reportable segment previously described as the used housing business has been included in Other because its significance declined after the company concentrated on the subdivision housing business and discontinued acquisitions. Accordingly, segment information for the previous consolidated fiscal year has been prepared using figures reclassified under the revised segment categories. In addition, the reportable segment previously described as the フレスコ business has been eliminated because the company sold all of its shares in 株式会社フレスコ and therefore removed the company from the scope of consolidation.」
The resale housing business has been narrowed and concentrated on subdivision housing, reducing its presence as a reportable segment, while the Fresco business has disappeared following the sale of all shares. The shift toward becoming a comprehensive real estate company and reducing dependence on subdivision housing has weakened further. - FY2022-Q2AdvancedAnnual report
「As a result, sales of custom-built and subdivision housing totaled 17 units, including land sales, revenue from this business was ¥356.720 million, and segment profit was ¥10.828 million. Because the business became a consolidated subsidiary in January 2021 and was consequently added to the reportable segments, no comparative analysis with the cumulative second quarter of the previous consolidated fiscal year has been conducted.」
The ケイアイプレスト business was added as a reportable segment. Meanwhile, the business portfolio has been reshaped as the used housing business contracted and the フレスコ business disappeared. - FY2022-Q1SoftenedAnnual report
「From the first quarter of the current consolidated fiscal year, the reportable segment previously described as the used housing business has been included in Other because its quantitative significance declined after the company concentrated on the subdivision housing business and discontinued acquisitions.」
The used housing business was effectively reduced from the reportable segments after the company concentrated on the subdivision housing business and discontinued acquisitions. In addition, the sale of all shares in フレスコ and the partial sale of shares in ハウスライン further weakened the direction of portfolio expansion. - FY2021-Q2AdvancedAnnual report
「東京ビッグハウス株式会社グループ is treated as a separate business, resulting in 8 businesses: subdivision housing, custom-built housing, used housing, よかタウン, 旭ハウジング, フレスコ, 建新, and 東京ビッグハウス.」
The addition of the 東京ビッグハウス business as a reportable segment expanded the reportable segments from 7 businesses to 8. - FY2021-Q1SoftenedAnnual report
「In the used housing business, the company has concentrated on the subdivision housing business and discontinued acquisitions.」
The company has discontinued acquisitions of used housing and is concentrating on the subdivision housing business. The previous direction of becoming a comprehensive real estate company and expanding used housing has weakened further. - FY2020ReframedAnnual report
「As part of its corporate structure, the Group intends to specialize in detached housing.」
The company is shifting its focus from previously describing the expansion of a comprehensive real estate platform, including used housing, to a policy of specializing in detached housing. It has also indicated a policy of scaling back the used housing business from the following consolidated fiscal year. - FY2020-Q2AdvancedAnnual report
「During the second quarter of the current consolidated fiscal year, 株式会社ハウスライン became a consolidated subsidiary through the acquisition of shares. Because ハウスライン’s principal business is real estate brokerage, it is included in Other businesses.」
The addition of ハウスライン as a subsidiary added the real estate brokerage business to the portfolio. - FY2020-Q1AdvancedAnnual report
「(Other businesses) ＢＲエステート株式会社 became a consolidated subsidiary through the acquisition of shares. Because ＢＲエステート’s principal businesses are real estate brokerage and renovation, it is included in Other businesses.」
The acquisition of ＢＲエステート added real estate brokerage and renovation to the portfolio, advancing the company’s transformation into a comprehensive real estate company. - FY2019AdvancedAnnual report
「There were no major changes to the reportable segments. 株式会社フレスコグループ and 株式会社建新グループ are each treated as separate businesses, resulting in 7 businesses: subdivision housing, custom-built housing, used housing, よかタウン, 旭ハウジング, フレスコ, and 建新.」
The addition of the 建新 business expanded the reportable segments from 6 businesses to 7. - FY2019-Q3AdvancedAnnual report
「The company has also launched a used detached-house renovation business. Its subsidiary ＫＥＩＡＩカイマッセ株式会社 is actively acquiring properties for the renovation business and has begun sales.」
The used detached-house renovation business progressed from active acquisitions by the subsidiary to the commencement of sales. - FY2019-Q2AdvancedAnnual report
「From the second quarter of the current consolidated fiscal year, 株式会社フレスコ became a subsidiary following the acquisition of 50.5% of its shares, and 株式会社フレスコ and its subsidiary 株式会社おゆみ野住宅 have been included in the scope of consolidation. 株式会社フレスコ operates a real estate business involving land sales and custom-built housing sales. Accordingly, 株式会社フレスコグループ is treated as a separate business, resulting in 6 businesses: subdivision housing, custom-built housing, used housing, よかタウン, 旭ハウジング, and フレスコ.」
Following the addition of フレスコグループ as a subsidiary, the reportable segments expanded from 5 businesses to 6, broadening the business portfolio to include land sales and custom-built housing sales. - FY2019-Q1AdvancedAnnual report
「In the used housing business, the company has carefully selected acquisitions through real estate companies and other channels while closely monitoring market conditions. Sales continue to focus on conventional used housing, which is sold after renovation. The company has also launched a used detached-house renovation business, for which its subsidiary ＫＥＩＡＩカイマッセ株式会社 is actively acquiring properties.」
The company launched a used detached-house renovation business and moved toward active acquisitions by its subsidiary. Diversification centered on used housing as a growth area is taking concrete form. - FY2018ReframedAnnual report
「In the custom-built housing business, the company has discontinued contracts for general consumers and will promote contracts from real estate companies. It will also expand the “はなまるハウス” business through franchising. In the used housing business, in addition to conventional used housing, the company has begun working on a used housing renovation business.」
The company is shifting its custom-built housing business from general customers to real estate companies, while adding franchising and renovated used housing as growth areas. - FY2018-Q3RestatedAnnual report
「There were no major changes to the reportable segments. 株式会社旭ハウジング is treated as a separate business, resulting in 5 businesses: subdivision housing, custom-built housing, used housing, よかタウン, and 旭ハウジング.」
The company maintains a 5-business structure including 旭ハウジング and operates multiple real estate businesses. - FY2018-Q2RestatedAnnual report
「There were no major changes to the reportable segments. 株式会社旭ハウジング is treated as a separate business, resulting in 5 businesses: subdivision housing, custom-built housing, used housing, よかタウン, and 旭ハウジング.」
The company maintains a 5-business structure aimed at becoming a comprehensive real estate company through multiple businesses. - FY2018-Q1AdvancedAnnual report
「There were no major changes to the reportable segments. 株式会社旭ハウジング is treated as a separate business, resulting in 5 businesses: subdivision housing, custom-built housing, used housing, よかタウン, and 旭ハウジング.」
The company added the 旭ハウジング business as a new reportable segment and advanced its transformation into a comprehensive real estate company through multiple businesses. - FY2017-Q3RestatedAnnual report
「Regarding reportable segments, 株式会社よかタウン is treated as a separate business, and よかタウン has been added to the existing subdivision housing, custom-built housing, used housing and condominium sales businesses, resulting in 5 businesses.」
The company continues to maintain a 5-business segment structure including よかタウン and operates multiple real estate businesses. - FY2017-Q2RestatedAnnual report
「Regarding reportable segments, 株式会社よかタウン is treated as a separate business, and よかタウン has been added to the existing subdivision housing, custom-built housing, used housing and condominium sales businesses, resulting in 5 businesses.」
The company maintains a 5-business segment structure including よかタウン and operates multiple real estate businesses. - FY2017-Q1AdvancedAnnual report
「Regarding reportable segments, 株式会社よかタウン is treated as a separate business, and よかタウン has been added to the existing subdivision housing, custom-built housing, used housing and condominium sales businesses, resulting in 5 businesses.」
The company added よかタウン as a new business segment, expanding its business scope. - FY2016First statedAnnual report
「As the company currently has a high level of dependence on the subdivision housing business, it will expand the “はなまるハウス” custom-built housing business by opening sales offices and through franchising. It will also strengthen its information-gathering capabilities in the used housing and condominium sales businesses to achieve steady business expansion.」
The company has indicated that it will expand custom-built housing, used housing and condominium sales, among other businesses, to reduce its dependence on subdivision housing.