Announced details
Retail, OMO strategy, fan marketing, customer analytics, driving visits from online channels to physical stores
クラウドサーカス's “Cloud CIRCUS” has been implemented at more than 69,000 sites (as of the end of June 2026). Usage figures for Metabadge alone: Not disclosed.
クラウドサーカス株式会社 provides its in-house-developed Metabadge for the collaboration campaign between 株式会社パル's 3COINS and くら寿司, where it has been adopted. クラウドサーカス株式会社 is a consolidated subsidiary of Startia Holdings. 株式会社パル is a wholly owned subsidiary of PAL GROUP Holdings CO.,LTD.
株式会社パル is headquartered in Osaka, Osaka Prefecture, and its representative director and president is Shoji Junichi (小路順一). It plans, manufactures, wholesales and retails women's and men's clothing, miscellaneous goods and other products. Its stated capital is ¥100 million, and it was established in April 2016. It operates 3COINS. No company overview is provided for くら寿司.
1,124 locations in Japan (as of the end of June 2025, PAL GROUP Holdings CO.,LTD)
The company has outlined plans to visualize the tool's future contribution to sales, but the impact of this campaign on business performance is Not disclosed.
The company does not address Contract Value / Offering price.
| Item | Details |
|---|---|
| Names of Products / Services Covered | Metabadge, 3COINS, Collaboration campaign with くら寿司 |
| Counterparty | 株式会社パル, くら寿司 |
| Counterparty overview | 株式会社パル is headquartered in Osaka, Osaka Prefecture, and its representative director and president is Shoji Junichi (小路順一). It plans, manufactures, wholesales and retails women's and men's clothing, miscellaneous goods and other products. Its stated capital is ¥100 million, and it was established in April 2016. It operates 3COINS. No company overview is provided for くら寿司. |
| Relationship with the Company | クラウドサーカス株式会社 provides its in-house-developed Metabadge for the collaboration campaign between 株式会社パル's 3COINS and くら寿司, where it has been adopted. クラウドサーカス株式会社 is a consolidated subsidiary of Startia Holdings. 株式会社パル is a wholly owned subsidiary of PAL GROUP Holdings CO.,LTD. |
| Launch date | 16–30 October 2026 (campaign period and implementation) |
| Applicable area | Retail, OMO strategy, fan marketing, customer analytics, driving visits from online channels to physical stores |
| Location scale | 1,124 locations in Japan (as of the end of June 2025, PAL GROUP Holdings CO.,LTD) |
| Usage history | クラウドサーカス's “Cloud CIRCUS” has been implemented at more than 69,000 sites (as of the end of June 2026). Usage figures for Metabadge alone: Not disclosed. |
| Impact on Business Performance | The company has outlined plans to visualize the tool's future contribution to sales, but the impact of this campaign on business performance is Not disclosed. |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To collect diverse customer data through the cross-industry collaboration between 3COINS and くら寿司 and deepen customer understanding. It is also intended to provide a consistent experience connecting online and offline channels.