Announced details
Business procurement of baking and confectionery ingredients, packaging materials and consumables for corporations, sole proprietors, and operators of confectionery and baking classes
Average spend per customer: 107% year on year
Customer UU count among Gold rank and above: 114% year on year
Gross profit: 109% year on year
EC Mikata interviewed 株式会社cotta based on its presentation and published the article.
Specialist media outlet for e-commerce and mail-order businesses. Other details, including location, representative, capital and year established, are not disclosed.
More than 20,000 baking and confectionery ingredients, recipes and other items (across cotta)
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
Articles published in EC Mikata and presentation content at the EC Mikata Conference
| Item | Details |
|---|---|
| Names of Products / Services Covered | cotta business, cotta (Kotta) |
| Counterparty | EC Mikata |
| Counterparty overview | Specialist media outlet for e-commerce and mail-order businesses. Other details, including location, representative, capital and year established, are not disclosed. |
| Relationship with the Company | EC Mikata interviewed 株式会社cotta based on its presentation and published the article. |
| Launch date | 14 October 2026 (article publication date, actual) |
| Applicable area | Business procurement of baking and confectionery ingredients, packaging materials and consumables for corporations, sole proprietors, and operators of confectionery and baking classes |
| Location scale | More than 20,000 baking and confectionery ingredients, recipes and other items (across cotta) |
| Quantitative Effects | Average spend per customer: 107% year on year, Customer UU count among Gold rank and above: 114% year on year, Gross profit: 109% year on year |
| Source | Articles published in EC Mikata and presentation content at the EC Mikata Conference |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.EC Mikata interviewed the company and published the article based on the presentation at the EC Mikata Conference. From a business perspective, the reasons cited include improved customer understanding through site visits, product development for B2B customers, value-based selling, rebuilding the sales function, customer service based on purchase history, A/B testing, and establishing purchasing habits through monthly rank changes and shipping benefits.