Strengthening Non-Face-to-Face Sales Through E-Commerce Sites and Social Media
First written in FY2021. 2 of 5 entries say "Restated". Latest entry: 2026-10-01.
3 other companies' latest entry also says "Reframed".
- 2026-10-01ReframedOther Disclosures
「今後はデジタルビジネスを特定の事業・地域に限定した取り組みとしてではなく、当社の３事業すべてを横断する全社的な成長戦略の一つとして位置付け、経営管理本部戦略推進部がその企画・推進を担います。」
従来の自社ECサイト・SNSを中心とした非対面販売の強化から、3事業横断でデジタルマーケティング、データ活用、AIによる新商品・新サービス企画、新たな事業・収益機会の創出までを含む全社的な成長戦略へ位置付けを広げた。 - FY2026AdvancedAnnual report
「Actively use external consultants and social media to strengthen sales through non-face-to-face channels and promote digital businesses.」
Developed the policy of using the company’s own e-commerce site and social media into a concrete plan to promote digital businesses, including the use of external consultants. - FY2022RestatedAnnual report
「c. Pursuing businesses riding the wave of digitalisation, including internet-related businesses ・Expand the company’s own websites, “Daitobo Healthcare Shop” and “寝具の匠.” ・Strengthen B2C operations by making full use of social media integration and other measures.」
Continues to expand the company’s own e-commerce site and strengthen B2C operations through social media integration. - FY2022-Q1RestatedAnnual report
「Pursuing businesses riding the wave of digitalisation, including internet-related businesses ・Expand the company’s own websites, “Daitobo Healthcare Shop” and “寝具の匠.” ・Strengthen B2C operations by making full use of social media integration and other measures.」
Reaffirmed the expansion of the company’s own e-commerce site and the strengthening of B2C operations through social media integration as initiatives under the new normal. - FY2021First statedAnnual report
「Pursuing businesses riding the wave of digitalisation, including internet-related businesses ・Expand the company’s own websites, “Daitobo Healthcare Shop” and “寝具の匠.” ・Strengthen B2C operations by making full use of social media integration and other measures.」
Established the expansion of the company’s own e-commerce site and the strengthening of B2C operations through social media integration as new business initiatives under the new normal.