Announced details
Food, confectionery, summer-limited products
“Fresh Baum” and “Strawberry Baum” sold a cumulative total of 19,000 units across the series within four months of launch
株式会社綿半ホームエイド is identified as the announcing entity for Watahan & Co.,Ltd. Other capital, personnel or business relationships are not disclosed.
Stores: 綿半 stores
¥301, including tax
The company does not address Contract Value / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | Salt Lemon Baum, Watahan’s Baumkuchen series |
| Relationship with the Company | 株式会社綿半ホームエイド is identified as the announcing entity for Watahan & Co.,Ltd. Other capital, personnel or business relationships are not disclosed. |
| Offering price | ¥301, including tax |
| Launch date | Scheduled for launch on 9 July 2026 (the main text states “new launch”) |
| Applicable area | Food, confectionery, summer-limited products |
| Location | Stores: 綿半 stores |
| Usage history | “Fresh Baum” and “Strawberry Baum” sold a cumulative total of 19,000 units across the series within four months of launch |
Items this document does not state (11)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To offer a product with a refreshing lemon aroma suited to summer and a moderate saltiness. The company also cites the favorable reception of its existing products as a contributing factor.