Development of a Third Business Pillar Alongside EC Marketing and Product Planning
First written in FY2016. 5 of 13 entries say "Advanced", first in FY2018-Q1. Latest entry: FY2025-H1.
No other company in this theme has enough history to compare yet.
- FY2025-H1ReframedAnnual report
「The former media business has been integrated into the USP business.」
The media business, which had been developed separately as the third pillar of the business, is shifting toward integration into the USP business. - FY2024-Q2RestatedAnnual report
「Under Other, the Company has sought to expand revenue through three core non-merchandising businesses: the online media outlet “iecolle” (https://iecolle.com), which introduces stylish interiors and miscellaneous goods, examples of their use, and ideas for the home; “Present Collection” (https://iecolle.com/present/), which selects recommended gifts by occasion and recipient; and “Books Collection” (https://iecolle.com/books/), which selects books and films according to various themes. However, in addition to investments such as increasing staff to expand the number of articles published and page views, revenue declined in the previous fiscal year due to the discontinuation of certain major services, and the expected levels of revenue and profit were not achieved.」
The Company continues its policy of using multiple media outlets as pillars of a new business area to expand revenue, but the expected levels of revenue and profit have still not been reached. - FY2024-Q1RestatedAnnual report
「In addition to investments such as increasing staff to expand the number of articles published and page views, revenue declined in the previous fiscal year due to the discontinuation of certain major services, and the expected levels of revenue and profit were not achieved.」
The Company continues to invest in personnel for multiple media outlets, but is reconfirming that the expected revenue and profit levels have not been reached, partly due to the impact of revenue declines caused by the discontinuation of certain major services. - FY2023WorsenedAnnual report
「In Other Businesses, the company invested in hiring personnel and other measures to expand the number of articles and page views on Ie Collection (https://iecolle.com) and Gift Collection (https://iecolle.com/present/), a web media site launched in the previous fiscal year that selects recommended gifts by occasion and recipient. It also newly launched Books Collection (https://iecolle.com/books/), a web media site that selects books and films according to various themes, during the second quarter cumulative period and worked to expand revenue. However, revenue and profit did not reach the expected levels due to a decline in revenue resulting from, among other factors, the discontinuation of certain major services.」
In the media business, the Company invested in and expanded three online media outlets, but revenue declined due to the discontinuation of certain major services, and the expected levels of revenue and profit were not achieved. - FY2023-Q3WorsenedAnnual report
「In Other Businesses, the company invested in hiring personnel and other measures to expand the number of articles and page views on Ie Collection (https://iecolle.com) and Gift Collection (https://iecolle.com/present/), a web media site launched in the previous fiscal year that selects recommended gifts by occasion and recipient. It also newly launched Books Collection (https://iecolle.com/books/), a web media site that selects books and films according to various themes, during the second quarter cumulative period and worked to expand revenue. However, during the third quarter cumulative period, revenue and profit did not reach the expected levels.」
The company proceeded with investment in the Media Business and the launch of new sites, but revenue and profit did not reach the expected levels during the third quarter cumulative period. - FY2023-Q2AdvancedAnnual report
「During the second quarter cumulative period, the company newly launched Books Collection (https://iecolle.com/books/), a web media site that selects books and films according to various themes, and worked to expand revenue. Further contributions to revenue and profit are expected from the current fiscal year onward.」
In addition to the existing Media Business, the company launched Books Collection and is expanding its media offerings and sources of revenue related to the third business pillar. - FY2023-Q1AdvancedAnnual report
「In Other Businesses, the company invested in hiring personnel and other measures to expand the number of articles and page views on the non-merchandising web media site Ie Collection (https://iecolle.com), which introduces stylish interiors and general merchandise, examples of their use and ideas for the home. In addition, it launched Gift Collection, a web media site that selects recommended gifts by occasion and recipient, in the previous fiscal year with the aim of increasing Ie Collection's revenue. Further contributions to revenue and profit are expected from the current fiscal year onward.」
In addition to the existing Media Business, the company launched Gift Collection, which recommends gifts, in the previous fiscal year and expects an additional contribution to revenue and profit from the current fiscal year onward. - FY2022-Q3AdvancedAnnual report
「In Other Businesses, the company achieved record highs in both revenue and profit through investment, including hiring personnel to expand the number of articles and page views, as well as a full-scale site renewal, for the non-merchandising web media site Ie Collection (https://iecolle.com), which introduces stylish interiors and general merchandise, examples of their use and ideas for the home.」
In a new business area alongside the E-commerce Marketing and Product Planning businesses, the company achieved record highs in both revenue and profit through investment in Ie Collection and a full-scale site renewal. - FY2022-Q1RestatedAnnual report
「During the first quarter cumulative period, strong revenue performance contributed to both revenue and profit, and further contributions to revenue and profit are expected from the following fiscal year onward.」
The company has reaffirmed the contribution to revenue and profit from new business areas, including Other Businesses, and the expected continuation of that contribution from the following fiscal year onward. - FY2020RestatedAnnual report
「In the EC marketing business, we will focus on increasing gross merchandise volume while maintaining investment for medium- to long-term growth, and will focus on the EC support and media businesses, which support other companies, in pursuit of earnings growth.」
The company has reaffirmed its policy of focusing on the E-commerce Support Business and Media Business as growth areas, centered on the E-commerce Marketing Business. - FY2018AdvancedAnnual report
「In the EC marketing business, we will focus on increasing gross merchandise volume while maintaining investment for medium- to long-term growth, and will focus on the EC support and media businesses, which support other companies, in pursuit of earnings growth.」
The policy concerning a third business pillar is taking shape through a focus on the E-commerce Support Business and Media Business. - FY2018-Q1AdvancedAnnual report
「As a new business, we began the Media Business in December 2017, a media and information-distribution business that uses the big data accumulated through the E-commerce Marketing Business.」
In connection with the policy of developing a new business pillar alongside the two existing businesses, the company launched a big-data-driven Media Business in December 2017. - FY2016First statedAnnual report
「To achieve sustainable growth, our Group intends to promote the development of a business that will serve as a pillar alongside the E-commerce Marketing Business and Product Planning-Related Business.」
The company has stated for the first time its policy of developing a new business pillar alongside its two existing businesses and pursuing sustainable growth.