Launch of the co-branded “Simplus” series with partners
First written in FY2017-Q1. 3 of 6 entries say "Advanced", first in FY2017-Q2. Latest entry: 2026-09-14.
No other company in this theme has enough history to compare yet.
- 2026-09-14AdvancedFinancial results briefing materials
「Cumulative sales exceeded 750,000 units in July 2026.」
Cumulative sales of the S!mplus home-appliance series increased from the previously reported 500,000 units to 750,000 units. - FY2025AdvancedAnnual report
「The S!mplus home appliance series, the company's own brand launched in 2017, exceeded cumulative shipments of 300,000 units in February 2024 and then surpassed 500,000 units in July 2025. The company continues to enhance the value of its corporate brand.」
Cumulative shipments of the S!mplus home appliance series rose from more than 300,000 units to 500,000 units in July 2025. - FY2018-Q3Temporary suspension of salesAnnual report
「Sales of our original "Simplus" brand had been strong, but sales growth was constrained by the temporary suspension of sales during the third quarter following improvements to the production system, among other factors.」
Sales of Simplus, which had been strong, were temporarily suspended as the production system was improved, limiting sales growth. - FY2017-Q3RestatedAnnual report
「We pursued customer acquisition and sales growth by reviewing the products handled at each store, reorganising genres and categories, and promoting our original “Simplus” brand, thereby maintaining a sustained trend of revenue growth.」
The company continues to promote its original "Simplus" brand, together with measures such as reviewing its product lineup, to attract customers and expand sales. - FY2017-Q2AdvancedAnnual report
「In addition, our private-label "Simplus" series of home appliances has been well received and sales have been growing steadily.」
The company reported customer evaluations and sales growth for its private-label "Simplus" home appliance series. - FY2017-Q1First statedAnnual report
「In addition, we are taking measures to further expand sales, including the launch of the new "Simplus" brand series in the home appliance sector as a co-branded product developed with a business partner.」
The company has for the first time explicitly stated measures to expand sales by launching the new "Simplus" brand series in the home appliance sector as a co-branded product developed with a business partner.