Further Differentiation of the Company’s Own Website
First written in FY2017-Q1. 9 of 12 entries say "Restated". Latest entry: 2026-10-09.
1 other company's latest entry also says "Restated".
- FY2025RestatedAnnual report
「To continue differentiating itself from industry peers, the company will expand its private-label and collaboration-brand offerings and pursue differentiation by increasing the sales mix of its own site, where it can implement proprietary sales initiatives.」
The company reaffirmed its policy of differentiating itself by expanding its private-label and collaboration-brand products and increasing the sales mix of its own site. - FY2025ReframedAnnual report
「Across its sales channels, the company will pursue differentiation by increasing the sales mix of its own site, where it can implement proprietary sales initiatives.」
Regarding differentiation of its own site, the company explicitly identified increasing the sales mix of its own site as a means of differentiation, in addition to the conventional differentiation through general customer service and product value. - FY2025-H1RestatedAnnual report
「At the directly operated company site, in addition to existing advertising and coupon initiatives, the company tried a new sales initiative that promotes a specific brand across the site for a set period. As new-customer acquisition, which had been an issue, began to recover, the company worked to optimize selling prices. Although the number of purchases was 91.0% of the year-earlier level, average order value remained roughly in line with the prior year, resulting in sales of 90.7% of the year-earlier level.」
The company continued its policy of differentiating and strengthening its own site, trying a new sales initiative to promote specific brands for a set period, in addition to existing advertising and coupons, as well as optimizing selling prices. - FY2024RestatedAnnual report
「As new initiatives, we will strengthen the company's own site, whose initiatives offer considerable flexibility, by introducing talent-led branding initiatives and a chatbot on the company's own site. We will also improve customer satisfaction by strengthening branding to establish an image as an innerwear specialty shop offering a carefully selected range of products, as well as strengthening merchandising.」
The company is continuing its policy of differentiating and strengthening its own site, while adding specific initiatives involving talent, chatbots, branding and merchandising. - FY2021RestatedAnnual report
「We recognize that our most important challenge is to further differentiate ourselves through pricing, product value and customer service, and to become a company that can deliver an exceptional customer experience.」
The company reaffirmed that differentiation through pricing, product value and customer service is its most important challenge. - FY2020RestatedAnnual report
「We recognize that our most important challenge is to further differentiate ourselves through pricing, product value and customer service, and to become a company that can deliver an exceptional customer experience.」
The company reaffirmed that differentiation through pricing, product value and customer service is its most important challenge. - FY2019RestatedAnnual report
「We expect the sales competition with other companies in the industry to continue. We recognize that a key challenge is to differentiate ourselves not only through pricing but also through product value and customer service, and to become a company chosen by customers.」
The company reaffirmed that differentiation through product value and customer service, not just pricing, remains a key ongoing challenge. - FY2017RestatedAnnual report
「We recognize that a key challenge is to differentiate ourselves not only through pricing but also through product value and customer service, and to become a company chosen by customers.」
The company reiterated that differentiation through product value and customer service, not just pricing, remains a key ongoing challenge. - FY2016RestatedAnnual report
「We recognize that a key challenge is to differentiate ourselves not only through pricing but also through product value and customer service, and to become a company chosen by customers.」
The company reaffirmed its policy of pursuing differentiation, including through product value and customer service, not only on its own site, and of becoming a company chosen by customers. - FY2017-Q1First statedAnnual report
「The company aims to further differentiate its own site through its operation.」
The company positions its own site as the core of its differentiation from portal sites.