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Shirohato (3192) · InitiativeFirst stated

Launch of the original high-end brand "MATOW"

First written in FY2020-Q2. . Latest entry: FY2020-Q2.

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Creation of a premium luxury brandA theme 1 companies write about · 0 as a headwind · 1 as a tailwind

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  1. FY2020-Q2First statedAnnual report

    「In July, we announced the original premium brand MATOW (マトウ) and worked to strengthen our product lineup and acquire new customer segments.」

    The original premium brand MATOW was announced in July 2019, marking the first explicit description of a brand development initiative aimed at acquiring new customer segments.
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Launch of the original high-end brand "MATOW" | Shirohato Co.,Ltd. (3192) | Komori