Announced details
Sales of clothing, footwear and miscellaneous goods; expansion of brand presence and customer engagement in the Chinese market
Total sales of 198,056 yuan from 4 July to 12 July 2026 (approximately ¥4.555 million), substantially exceeding the initial budget
7 physical store locations in China in total (as of July 2026)
夢展望 Shanghai Jing'an Joy City Store: S512V, 5th Floor, South Building, Shanghai Jing'an Joy City, Jing'an District, Shanghai; Shanghai Global Harbor POPUP STORE: Shanghai Global Harbor
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | DearMyLove, AIR TWOKYO, 夢展望 Shanghai Jing'an Joy City Store, Shanghai Global Harbor POPUP STORE |
| Launch date | 夢展望 Shanghai Jing'an Joy City Store: 4 July 2026 (actual); Shanghai Global Harbor POPUP STORE: 15 July 2026 (planned, limited-time) |
| Applicable area | Sales of clothing, footwear and miscellaneous goods; expansion of brand presence and customer engagement in the Chinese market |
| Location | 夢展望 Shanghai Jing'an Joy City Store: S512V, 5th Floor, South Building, Shanghai Jing'an Joy City, Jing'an District, Shanghai; Shanghai Global Harbor POPUP STORE: Shanghai Global Harbor |
| Location scale | 7 locations in China in total; Shanghai Global Harbor commercial floor area: approximately 320,000 square meters |
| Quantitative Effects | Total sales of 198,056 yuan from 4 July to 12 July 2026 (approximately ¥4.555 million), substantially exceeding the initial budget |
| Usage history | 7 physical store locations in China in total (as of July 2026) |
Items this document does not state (11)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The expansion is intended to increase brand awareness in the Chinese market and strengthen customer engagement. It also reflects anticipated visitor demand during the summer holiday period and Chinese public holidays.