Announced details
Mass-produced and jirai-kei fashion, apparel sales in the Chinese market, e-commerce, social media, live commerce and physical stores
238 orders, total sales of approximately CNY 153,000 (approximately ¥3.52 million), and average spend per order of approximately CNY 644 (approximately ¥14,800) (30 May–7 June 2026)
238 orders (cumulative total from 30 May to 7 June 2026)
GF-041, Da Zhong Hua BitCity Jigen Xiaozhen, Futian District, Shenzhen, Guangdong, China
Average spend per order: approximately CNY 644 (approximately ¥14,800)
The company does not address Contract Value / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | DearMyLove |
| Offering price | Average spend per order: approximately CNY 644 (approximately ¥14,800) |
| Launch date | 30 May 2026 (performance results and opening date) |
| Applicable area | Mass-produced and jirai-kei fashion, apparel sales in the Chinese market, e-commerce, social media, live commerce and physical stores |
| Location | GF-041, Da Zhong Hua BitCity Jigen Xiaozhen, Futian District, Shenzhen, Guangdong, China |
| Quantitative Effects | 238 orders, total sales of approximately CNY 153,000 (approximately ¥3.52 million), and average spend per order of approximately CNY 644 (approximately ¥14,800) (30 May–7 June 2026) |
| Usage history | 238 orders (cumulative total from 30 May to 7 June 2026) |
Items this document does not state (11)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To expand customer touchpoints in southern China, use sales trends, store visits and social media responses in each city to improve product assortments, merchandising and online initiatives, and increase synergies among multiple locations in China.