Customer Acquisition Through Email Membership, Store Management Systems and Social Media
First written in FY2018. 3 of 5 entries say "Advanced", first in FY2019-Q1. Latest entry: FY2022.
The whole theme swung hardest in 2024: 1 of 12 companies on the "Worse" side.
18 other companies' latest entry also says "Advanced".
- FY2022AdvancedAnnual report
「Release of the official 買取王国 app」
The company has released its official app, expanding the digital means of engaging with customers in addition to the existing email membership program, store management system and SNS. - FY2019-Q3RestatedAnnual report
「Under its customer acquisition policy, the company has introduced an email membership program and LINE email, and will continue working to provide customers with useful information in a timely and appropriate manner through the store management system, email and SNS, thereby further improving customer satisfaction.」
The company continues its policy of providing customers with information through the email membership program, LINE email, the store management system and SNS. - FY2019-Q2AdvancedAnnual report
「Under its customer acquisition policy, the company has introduced an email membership program and LINE email, and will continue working to provide customers with useful information in a timely and appropriate manner through the store management system, email and SNS, thereby further improving customer satisfaction.」
In addition to the existing email membership program and use of SNS, the company has introduced LINE email, expanding its means of providing information to customers. - FY2019-Q1AdvancedAnnual report
「Under its customer acquisition policy, the company has been gradually increasing the number of stores offering an email membership program. Through the email membership program, store management system and SNS, it will continue working to provide customers with useful information in a timely and appropriate manner and further improve customer satisfaction.」
The company has moved to expanding the number of stores offering the email membership program and continues to provide customers with information in combination with the store management system and SNS. - FY2018First statedAnnual report
「We will use email membership, store management systems and social media to provide customers with useful information in a timely and appropriate manner and work to further improve customer satisfaction.」
The customer acquisition initiative is explicitly described for the first time as combining email membership, the store management system and SNS to provide information to customers and improve customer satisfaction.