Sales for this month
May 2026Fiscal year ending March 2027In May, sales were 111.5% year on year across all stores and 104.4% year on year at existing stores, while customer numbers at existing stores were 104.4% year on year. The company explained that promotional products, various courses and campaigns were well received.
Fried Oyster × GINON Fair, Positive response to fried oysters and GINON sours, New and seasonal products, SNS campaign, Summer premium course and banquet benefits
Offering the Summer Premium Course, Offering benefits for banquet reservations
Scope of aggregation: Directly operated stores (all stores and existing stores) and total group stores
| Item | Details |
|---|---|
| Month Covered | May 2026 |
| Fiscal Year Covered | Fiscal year ending March 2027 |
| Scope of aggregation | Directly operated stores (all stores and existing stores) and total group stores |
| Year-on-year change in monthly net sales | All Stores 111.5 / Existing stores 104.4 |
| Total-store sales, year on year | 111.5 |
| Same-Store Sales, Year on Year | Rate 104.4 / Definition Stores that have been open for 13 months or more, excluding the opening month, and that operated on all days other than scheduled closure days |
| Year-on-Year Change in Customer Count | All Stores 112.2 / Existing stores 104.4 |
| Year-on-Year Change in Average Spend per Customer | All Stores 99.4 / Existing stores 100 |
| Cumulative Year-on-Year Change from Start of Period | All Stores 108.6 / Existing stores 101.7 |
| Number of Stores at Period-End | Company-operated stores 210 / Contract-operated stores 90 / Franchised stores 128 / Subsidiaries 28 / Group total 456 |
| Number of stores opened during the month | Company-operated stores 0 / Contract-operated stores 0 / Franchised stores 0 / Subsidiaries 0 / Group total 0 |
| Number of stores closed during the month | Franchised stores 3 / Other 0 |
| Monthly Commentary | In May, sales were 111.5% year on year across all stores and 104.4% year on year at existing stores, while customer numbers at existing stores were 104.4% year on year. The company explained that promotional products, various courses and campaigns were well received. |
| Factors Affecting the Change | Fried Oyster × GINON Fair, Positive response to fried oysters and GINON sours, New and seasonal products, SNS campaign, Summer premium course and banquet benefits |
| Measures from the following month onward | Offering the Summer Premium Course, Offering benefits for banquet reservations |
Items this document does not state (7)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The company implemented promotional initiatives including the “Fried Oyster × GINON Fair,” new products, banquet courses and social media campaigns, and explained that fried oysters and GINON sours were well received. In terms of its store network, 3 franchised stores closed and 7 stores were converted from franchised to directly operated stores.