Corporate philosophy of bringing smiles to people around the world through fashion
First written in FY2016. 15 of 21 entries say "Restated". Latest entry: FY2026-H1.
Zozo moved to the "Worse" side of this theme in 2025.
1 other company's latest entry also says "Reframed".
- FY2026-H1ReframedAnnual report
「Under the corporate philosophy “Bringing style to everyone, and smiles to everyone,” our group conducts business activities centered on operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and the fashion media platform WEAR by ZOZO.」
The name of the fashion media platform was updated from “WEAR” to “WEAR by ZOZO.” - FY2025-H1RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2024-Q3RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2024-Q2RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2023-Q1RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2022ReframedAnnual report
「The Group believes that proactively addressing ESG (Environment, Society and Governance) issues will lead to sustainable coexistence and shared prosperity with society at large, including stakeholders. Accordingly, it adopted “Toward a sustainable future connected through fashion” as its sustainability statement and established four key initiatives.」
In addition to its existing corporate philosophy and the connection between fashion and individual identity, the Group explicitly addressed ESG and a sustainable future and established four key initiatives. - FY2022-Q2RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2022-Q1RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2021-Q2RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world. Be unique. Be equal.,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and operating WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2021-Q1RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world. Be unique. Be equal.,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and operating WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2020ReframedAnnual report
「This does not represent a change to our fundamental approach to date. However, following our 20th anniversary, we added “Be unique Be equal.” to “Make the world stylish, bring smiles to the world” and adopted it as our new corporate philosophy. Under the new corporate philosophy, “Make the world stylish, bring smiles to the world. Be unique Be equal.,” we aim to create a future in which all precious individual identities around the world are connected through fashion.」
The Group clarified the English expression it had already used as its new corporate philosophy and presented its direction of creating a future in which all individual identities are connected through fashion. - FY2020-Q2RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world. Be unique. Be equal.,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and operating WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2020-Q1ReframedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world. Be unique. Be equal.,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, selling its private-brand products under ZOZO, and operating WEAR, a fashion media platform.」
The Group updated the expression by adding the English phrase “Be unique. Be equal.” to its existing Japanese corporate philosophy. - FY2019-Q1RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, selling its private-brand products under ZOZO, and operating WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN, ZOZO and WEAR. - FY2018ReframedAnnual report
「To achieve the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group has adopted “Create good people” as its management philosophy and “Increase the number of people who connect” as its business philosophy.」
In addition to its existing corporate philosophy, the Group systematically presented “Create good people” and “Increase the number of people who connect” as its management and business philosophies. - FY2018-Q2RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2018-Q1RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2017-Q3RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The Group continues to present its corporate philosophy and business activities centered on ZOZOTOWN and WEAR. - FY2017-Q2RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The corporate philosophy and the positioning of its principal services continue to be presented. - FY2017-Q1RestatedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world,” the Group conducts its business primarily through operating ZOZOTOWN, one of Japan’s largest fashion e-commerce sites, and WEAR, a fashion media platform.」
The corporate philosophy continues to be upheld. - FY2016First statedAnnual report
「Under the corporate philosophy, “Make the world stylish, bring smiles to the world.”」
First appearance as the corporate philosophy.