Changing Consumer Preferences and Fashion Trends, and Intensifying Competition
First written in FY2017. 5 of 7 entries say "Restated". Latest entry: FY2026.
Star seeds moved to the "Worse" side of this theme in 2026, 3 years after the typical company in this theme (2023).
The whole theme swung hardest in 2026: 10 of 15 companies on the "Worse" side.
2 other companies' latest entry also says "Worsened".
- FY2026WorsenedAnnual report
「As rising prices have heightened consumers' focus on protecting their household finances, highly selective consumption and a preference for low-priced apparel remain firmly entrenched.」
The previous risks related to a preference for thrift, changing preferences and competition continue to be strongly reflected in highly selective consumption and a preference for low-priced products against a backdrop of rising prices. - FY2026-H1RestatedAnnual report
「In addition to the impact of climate change, including the summer's extreme heat, consumers have continued to be cautious about spending due to rising consumer prices and other factors.」
Climate change, rising prices and cautious consumer purchasing behavior continue to be identified as factors causing fluctuations in demand for fashion products. - FY2023RestatedAnnual report
「Fashion products such as apparel and miscellaneous goods handled by the group are susceptible to changes in consumer preferences resulting from shifting fashion trends, in addition to factors such as sluggish personal consumption due to economic fluctuations and market changes associated with competition from other companies. If the group is unable to achieve the sales originally planned, this may affect its business performance.」
The risk of falling short of planned sales due to consumer preferences, trends, competition and market changes continues to be disclosed. - FY2020RestatedAnnual report
「Fashion products such as apparel and miscellaneous goods handled by the company are susceptible to changes in consumer preferences resulting from shifting fashion trends, in addition to factors such as sluggish personal consumption due to economic fluctuations and market changes associated with competition from other companies. If the company is unable to achieve the sales originally planned, this may affect its business performance.」
The risk of falling short of planned sales due to personal consumption, competition, market changes, trends and changes in consumer preferences continues to be disclosed. - FY2019RestatedAnnual report
「Fashion products such as apparel and miscellaneous goods handled by the company are susceptible to changes in consumer preferences resulting from shifting fashion trends, in addition to factors such as sluggish personal consumption due to economic fluctuations and market changes associated with competition from other companies. If the company is unable to achieve the sales originally planned, this may affect its business performance.」
The risk of falling short of planned sales due to changes in consumer preferences, trends and competition continues to be disclosed. - FY2018RestatedAnnual report
「Fashion products such as apparel and miscellaneous goods handled by the company are susceptible to changes in consumer preferences resulting from shifting fashion trends, in addition to factors such as sluggish personal consumption due to economic fluctuations and market changes associated with competition from other companies. If the company is unable to achieve the sales originally planned, this may affect its business performance.」
The risk of falling short of planned sales due to consumer preferences, fashion trends, competition and market changes continues to be disclosed. - FY2017First statedAnnual report
「Fashion products are susceptible to changes in consumer preferences resulting from shifting fashion trends, in addition to factors such as sluggish personal consumption due to economic fluctuations and market changes associated with competition from other companies. If the company is unable to achieve the sales originally planned, this may affect its business performance.」
The risk of failing to achieve planned sales due to personal consumption, competition, market changes, fashion trends and changes in consumer preferences is explicitly stated for the first time.