Announced details
Food brand marketing, advertising and sales promotion, and social media marketing
Gold Star, a consolidated subsidiary of the Company, appointed NI-KI as brand ambassador.
A global artist from Japan and Okayama Prefecture. Member of ENHYPEN. Born 9 December 2005.
3D FRUIT ICE GIFT BOX: ¥1,674 (tax included, shipping excluded) / BERO BERO BAR GIFT BOX: ¥862 (tax included, shipping excluded)
An initiative aimed at enhancing brand value and driving business growth. No specific impact on financial results was stated.
The company does not address Contract Value.
| Item | Details |
|---|---|
| Names of Products / Services Covered | 3D Fruit Ice, Berobero Bar (tongue-shaped ice bar), 3D FRUIT ICE GIFT BOX, BERO BERO BAR GIFT BOX |
| Counterparty | ENHYPEN NI-KI |
| Counterparty overview | A global artist from Japan and Okayama Prefecture. Member of ENHYPEN. Born 9 December 2005. |
| Relationship with the Company | Gold Star, a consolidated subsidiary of the Company, appointed NI-KI as brand ambassador. |
| Offering price | 3D FRUIT ICE GIFT BOX: ¥1,674 (tax included, shipping excluded) / BERO BERO BAR GIFT BOX: ¥862 (tax included, shipping excluded) |
| Launch date | Purchaser participation campaign: began 24 July 2026 (actual) / Campaign website: scheduled to open at 17:00 on 25 July 2026 |
| Applicable area | Food brand marketing, advertising and sales promotion, and social media marketing |
| Impact on Business Performance | An initiative aimed at enhancing brand value and driving business growth. No specific impact on financial results was stated. |
Items this document does not state (10)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.NI-KI was appointed because of his strong affinity with both brands and significant influence in Japan and overseas, with the aim of further increasing brand awareness and expanding sales.