Announced details
Sale of bagels, sandwiches and soups at restaurants. Initiatives relating to expanding rice and rice flour consumption, local production for local consumption, and improving the food self-sufficiency ratio.
Rice flour makes up 60%. Approximately 70% of employees participate in agricultural work locally.
アルテゴ employees have continued agricultural training in the Takayanagi area of Kashiwazaki, Niigata Prefecture, since October 2023, collaborating with producers on product development and raw material production. アルテゴ will participate in the project.
Producers in the Takayanagi area of Kashiwazaki, Niigata Prefecture. The Rice and Rice Flour Consumption Expansion Promotion Project is part of the Ministry of Agriculture, Forestry and Fisheries' rice and rice flour consumption expansion initiative, with the secretariat managed by 株式会社ぐるなび and others.
BAGEL & BAGEL stores nationwide. アルテゴ's head office is located at Morita Building, 1-5-6 Nihombashi Kakigaracho, Chuo-ku, Tokyo.
Takayanagi Rice Flour Bagel: ¥289 (including tax)
Takayanagi Rice Flour Bagel - Sweet Potato -: ¥311 (including tax)
Takayanagi Rice Flour Bagel - Mugwort -: ¥311 (including tax)
Rice Flour Bagel Sandwich and Soup Set: ¥1,120 (including tax) *Prices differ at some stores
Burdock Kinpira and Teriyaki Chicken: ¥769 (including tax)
Salted Koji Soup with 12 Kinds of Vegetables: ¥462 (including tax)
The company does not address Contract Value / Impact on Business Performance.
Ministry of Agriculture, Forestry and Fisheries, "Rice and Rice Flour Consumption Expansion Initiative." Details: https://komeko-times.jp/menufair2026/
| Item | Details |
|---|---|
| Names of Products / Services Covered | Takayanagi Rice Flour Bagel, Takayanagi Rice Flour Bagel - Sweet Potato -, Takayanagi Rice Flour Bagel - Mugwort -, Rice Flour Bagel Sandwich and Soup Set, Burdock Kinpira and Teriyaki Chicken, Salted Koji Soup with 12 Kinds of Vegetables, BAGEL & BAGEL |
| Counterparty | Producers in the Takayanagi area of Niigata Prefecture, Secretariat of the Rice and Rice Flour Consumption Expansion Promotion Project (株式会社ぐるなび and others), Ministry of Agriculture, Forestry and Fisheries |
| Counterparty overview | Producers in the Takayanagi area of Kashiwazaki, Niigata Prefecture. The Rice and Rice Flour Consumption Expansion Promotion Project is part of the Ministry of Agriculture, Forestry and Fisheries' rice and rice flour consumption expansion initiative, with the secretariat managed by 株式会社ぐるなび and others. |
| Relationship with the Company | アルテゴ employees have continued agricultural training in the Takayanagi area of Kashiwazaki, Niigata Prefecture, since October 2023, collaborating with producers on product development and raw material production. アルテゴ will participate in the project. |
| Offering price | Takayanagi Rice Flour Bagel: ¥289 (including tax), Takayanagi Rice Flour Bagel - Sweet Potato -: ¥311 (including tax), Takayanagi Rice Flour Bagel - Mugwort -: ¥311 (including tax), Rice Flour Bagel Sandwich and Soup Set: ¥1,120 (including tax) *Prices differ at some stores, Burdock Kinpira and Teriyaki Chicken: ¥769 (including tax), Salted Koji Soup with 12 Kinds of Vegetables: ¥462 (including tax) |
| Launch date | Scheduled to go on sale from 31 October 2026 (Saturday) |
| Applicable area | Sale of bagels, sandwiches and soups at restaurants. Initiatives relating to expanding rice and rice flour consumption, local production for local consumption, and improving the food self-sufficiency ratio. |
| Location | BAGEL & BAGEL stores nationwide. アルテゴ's head office is located at Morita Building, 1-5-6 Nihombashi Kakigaracho, Chuo-ku, Tokyo. |
| Location scale | アルテゴ operates 59 stores (as of 30 September 2026). BAGEL & BAGEL has 25 stores. More than 520 stores participate in the project (as of 23 October 2026). |
| Quantitative Effects | Rice flour makes up 60%. Approximately 70% of employees participate in agricultural work locally. |
| Source | Ministry of Agriculture, Forestry and Fisheries, "Rice and Rice Flour Consumption Expansion Initiative." Details: https://komeko-times.jp/menufair2026/ |
Items this document does not state (7)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To collaborate with producers in the Takayanagi area of Niigata Prefecture, contribute to local production for local consumption and improve the food self-sufficiency ratio, and provide products with a moist and chewy texture made with rice flour.