Announced details
Average posting rate: 8.8% (April 2024 to March 2025)
CVR: 1.75x (WORKMAN official online store, comparison before and after implementation)
More than 400 sites cumulatively
More than 60,000 reviews annually at WORKMAN (October 2024 to September 2025)
A customer and client using ReviCo on the WORKMAN official online store.
A company operating more than 1,000 stores in Japan. Other details, including its locations, representative, capital and year of establishment, are not disclosed in the source.
Described as a proprietary scheme based on patented technology, but the patent number, registration date and expiry date are not disclosed.
ReviCo has been implemented at more than 400 e-commerce sites. WORKMAN operates more than 1,000 stores in Japan.
visumo states that ReviCo contributes to clients’ business growth, but the specific impact on visumo’s revenue and profit is not disclosed.
The company does not address Contract Value / Offering price.
Netshop Tanjo-sha Forum, “WORKMAN’s ‘complementary e-commerce,’ aimed at optimizing the entire company: What is ‘Review Marketing 3.0’ in practice?”
| Item | Details |
|---|---|
| Names of Products / Services Covered | ReviCo review platform |
| Counterparty | WORKMAN CO.,LTD. |
| Counterparty overview | A company operating more than 1,000 stores in Japan. Other details, including its locations, representative, capital and year of establishment, are not disclosed in the source. |
| Relationship with the Company | A customer and client using ReviCo on the WORKMAN official online store. |
| Launch date | The post-implementation comparison period was from 30 September to 20 October 2025, and ReviCo had already been implemented. The timing of ReviCo’s initial implementation is not disclosed. |
| Applicable area | E-commerce site, Product development and improvement, Advertising and creative content, In-store customer service support, Marketing |
| Registration number and expiry date | Described as a proprietary scheme based on patented technology, but the patent number, registration date and expiry date are not disclosed. |
| Location scale | ReviCo has been implemented at more than 400 e-commerce sites. WORKMAN operates more than 1,000 stores in Japan. |
| Quantitative Effects | Average posting rate: 8.8% (April 2024 to March 2025), CVR: 1.75x (WORKMAN official online store, comparison before and after implementation) |
| Usage history | More than 400 sites cumulatively, More than 60,000 reviews annually at WORKMAN (October 2024 to September 2025) |
| Impact on Business Performance | visumo states that ReviCo contributes to clients’ business growth, but the specific impact on visumo’s revenue and profit is not disclosed. |
| Source | Netshop Tanjo-sha Forum, “WORKMAN’s ‘complementary e-commerce,’ aimed at optimizing the entire company: What is ‘Review Marketing 3.0’ in practice?” |
Items this document does not state (6)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Reviews are encouraged through automatically run gift campaigns, the use of LINE and email, and a simple posting process. The customer feedback collected is analyzed with AI and used for sales promotion and business operations.