Contents of this document
- Impact of subscription gross profit−¥22 million
- Gross profit increase from lower bag sales due to the focus on profitability+¥24 million
- Personnel expenses were broadly in line with the previous yearUp ¥4 million
- Shift to efficiency-focused advertising expenses+¥41 million
- Packaging and freight expenses were broadly in line with the previous year+¥2 million
- Lower sales commissions due to a review of bag sales channels and other factors+¥6 million
- Lower other expenses, including a decrease in the allowance for doubtful accounts+¥9 million
- Launch of premium bag rentals (Royal Closet)
- Collaboration with the ANA Group and launch of ANA Luxury Bag
- Listings on Rakuten, Rakuma, Yahoo! Shopping and BUYMA through an inventory integration system
- Launch of the beta version of sunglasses sharing
- External rollout of ShaaS (sharing-as-a-service)
- Number of contracts17,245 EngagementsYear on year against the same period last year+197 contracts
- Average spend per customer¥8,860Year on year against the same period last year−¥359
- Email address registrations22,279 Engagements
- Conversion rate+2.5 percentage points year on yearYear on year against the same period last year+2.5%P
- CPA38% improvement year on yearYear on year against the same period last year38% improvement
- Retention rate (churn rate)+0.1 percentage points on average year on yearYear on year against the same period last year+0.1%P
- Number of contracts17,245 EngagementsYear on year against the same period last year+197 contracts
- Average spend per customer¥8,860Year on year against the same period last year−¥359
| Item | Details |
|---|---|
| Document type | Financial results presentation |
| Fiscal Period Covered | First quarter of the fiscal year ending March 2027 |
| Net Sales | ¥519 million (YoY +91.9%) |
| Operating profit | ¥63 million (YoY +136.7%) |
| Net income | ¥36 million (YoY +91.5%) |
| Gross Profit Margin | 72.2% |
| Operating profit margin | 12.2% |
| Selling, general and administrative expenses | ¥309 million |
| Results for the three months of the current quarter | Net Sales ¥519 million / Gross profit ¥374 million / Operating profit ¥63 million / Quarterly net income ¥36 million |
| Full-year earnings forecast | Net Sales ¥2,546 million / Operating profit ¥295 million / Ordinary income ¥255 million / Net income for the current fiscal year ¥152 million |
| Self-assessment against the plan | The number of contracts was below plan |
| Breakdown of Factors Affecting the Change | Factors Impact of subscription gross profit / Amount −¥22 million, Factors Gross profit increase from lower bag sales due to the focus on profitability / Amount +¥24 million, Factors Personnel expenses were broadly in line with the previous year / Amount Up ¥4 million, Factors Shift to efficiency-focused advertising expenses / Amount +¥41 million, Factors Packaging and freight expenses were broadly in line with the previous year / Amount +¥2 million, Factors Lower sales commissions due to a review of bag sales channels and other factors / Amount +¥6 million, Factors Lower other expenses, including a decrease in the allowance for doubtful accounts / Amount +¥9 million |
| Key KPIs | Indicator name Number of contracts / Value 17,245 Engagements / Year on year against the same period last year +197 contracts, Indicator name Average spend per customer / Value ¥8,860 / Year on year against the same period last year −¥359, Indicator name Email address registrations / Value 22,279 Engagements / Year on year against the same period last year Not disclosed, Indicator name Conversion rate / Value +2.5 percentage points year on year / Year on year against the same period last year +2.5%P, Indicator name CPA / Value 38% improvement year on year / Year on year against the same period last year 38% improvement, Indicator name Retention rate (churn rate) / Value +0.1 percentage points on average year on year / Year on year against the same period last year +0.1%P |
| Unit price and quantity metrics | Indicator name Number of contracts / Value 17,245 Engagements / Year on year against the same period last year +197 contracts, Indicator name Average spend per customer / Value ¥8,860 / Year on year against the same period last year −¥359 |
| New initiatives | Launch of premium bag rentals (Royal Closet), Collaboration with the ANA Group and launch of ANA Luxury Bag, Listings on Rakuten, Rakuma, Yahoo! Shopping and BUYMA through an inventory integration system, Launch of the beta version of sunglasses sharing, External rollout of ShaaS (sharing-as-a-service) |
Items this document does not state (16)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The main reason for the decline in revenue was the reduction of bag sales to prioritize profitability. The increase in operating profit was mainly attributable to lower advertising expenses following the shift to efficiency-focused advertising investment, lower sales commissions following a review of bag sales channels, and a reduction in other expenses. The increase in the number of contracts resulted from higher new contract volume and improved churn. The decline in average revenue per customer was due to an increase in users within 3 months of signing contracts, whose unit prices are lower.