Kewpie (2809) · InitiativeReframed
Acquisition of the Aohata Brand Trademarks and Independent Business Operations
First written in FY2018. 1 of 2 entries say "Reframed", first in FY2025-H1. Latest entry: FY2025-H1.
2entries
7years
0from disclosures
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Acquisition of the Aohata Brand Trademarks and Independent Business OperationsA theme 1 companies write about · 0 as a headwind · 1 as a tailwind
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- FY2025-H1ReframedAnnual report
「当社およびアヲハタが、これまで以上に情報や人的資源の協業体制を強化し、迅速な意思決定体制のもとで経営を推進できる環境が、グループ全体の企業価値を将来にわたり最大化させる最善の方法であるとの判断により、本株式交換を行うことを決定したものです。 本株式交換の効力発生日 2025年11月1日(予定) 本株式交換に係る割当比率 当社1、アヲハタ0.91」
アヲハタのブランド・事業運営を同社単独で進める従来の整理に対し、情報・人的資源の協業と迅速な意思決定を目的とする完全子会社化へ方向づけが変化している。 - FY2018First statedAnnual report
「Aohata Co., Ltd. entered into an agreement on 17 October 2018 to acquire the trademarks for the Aohata brand held by Nakajima Toen Co., pursuant to a resolution of its Board of Directors on that date, and completed the acquisition on 3 December 2018.」
Aohata established a structure under which it could independently decide and execute brand planning and management in addition to production and sales. The purchase price was ¥2.1 billion.