Sales function reform and development of healthcare management specialists
First written in FY2018-Q1. 5 of 8 entries say "Restated". Latest entry: FY2026-H1.
Alfresa Holdings moved to the "Worse" side of this theme in 2025.
0 other companies' latest entry also says "Reframed".
- FY2026-H1ReframedAnnual report
「As part of its efforts to maximize MS capabilities, the company is pursuing a neo-primary strategy with an overwhelming industry-leading number of MSs, improving operations through the use of product services, and expanding sales activities. It is focusing particularly on sales to prescribing physicians and has achieved strong sales growth through the clinic channel.」
The company has refocused its priorities from sales function reform centered on acquisition of the Healthcare Management Specialist certification to maximizing sales capabilities by combining a large number of MSs, the Neo-Primary Strategy, product and service utilization, and sales activities targeting prescribing physicians. - FY2019RestatedAnnual report
「MSs (Marketing Specialists) worked to obtain the Healthcare Management Specialist certification so that they could practice consultative sales activities. The Group positions Healthcare Management Specialists as important personnel who connect healthcare and nursing care with consumers and promote regional coordination.」
The company continues to promote consultative sales, response to the integrated community care system and resolution of customer issues through acquisition of the Healthcare Management Specialist certification. - FY2019-Q3RestatedAnnual report
「As part of “sales function reform,” MSs (Marketing Specialists) are working to obtain the Healthcare Management Specialist certification so that they can practice consultative sales activities to address the future integrated community care system and resolve the various issues and needs of customers. The Group positions Healthcare Management Specialists as important personnel who connect healthcare and nursing care with consumers and promote regional coordination.」
The company continues its policy of consultative sales, response to the integrated community care system and resolution of customer issues through acquisition of the Healthcare Management Specialist certification. - FY2019-Q2RestatedAnnual report
「As part of “sales function reform,” MSs (Marketing Specialists) are working to obtain the Healthcare Management Specialist certification so that they can practice consultative sales activities to address the future integrated community care system and resolve the various issues and needs of customers. The Group positions Healthcare Management Specialists as important personnel who connect healthcare and nursing care with consumers and promote regional coordination.」
The company continues its policy of consultative sales, response to the integrated community care system and resolution of customer issues through acquisition of the Healthcare Management Specialist certification. - FY2019-Q1RestatedAnnual report
「As part of “sales function reform,” the Group as a whole has been working to have MSs (Marketing Specialists) obtain the Healthcare Management Specialist certification. The Group positions Healthcare Management Specialists as important personnel who connect healthcare and nursing care with consumers and promote regional coordination, and will contribute to the development of healthcare in Japan by actively addressing the integrated community care system and resolving the various issues and needs of customers.」
The company continues its policy of reforming sales functions through acquisition of the Healthcare Management Specialist certification and addressing the integrated community care system and customer issues. - FY2018-Q3AdvancedAnnual report
「As part of the key initiative of “sales function reform” under the 16-18 Medium-Term Management Plan, the entire Group has been working to obtain the specialist qualification of MSs (Marketing Specialists). In December 2017, the number of people who had obtained the Healthcare Management Specialist certification, the designated specialist qualification, reached 883.」
The number of Healthcare Management Specialist certification holders increased from 500 in the previous quarter to 883. Concrete progress has been made in sales function reform and the development of personnel to support the integrated community care system. - FY2018-Q2RestatedAnnual report
「As part of the key initiative of “sales function reform” under the 16-18 Medium-Term Management Plan, the entire Group has been working to obtain the specialist qualification of MSs (Marketing Specialists). In July 2017, the number of people who had obtained the Healthcare Management Specialist certification, the designated specialist qualification, reached 500.」
The company continues to report on reaching 500 holders of the Healthcare Management Specialist certification and on its sales function reform initiatives. - FY2018-Q1First statedAnnual report
「As part of the key initiative of “sales function reform” under the 16-18 Medium-Term Management Plan, the entire Group has been working to obtain the specialist qualification of MSs (Marketing Specialists). The number of people passing the Healthcare Management Specialist certification examination in June 2017 increased to 500.」
As part of sales function reform, the company promoted acquisition of the MS specialist qualification, and the number of people passing the Healthcare Management Specialist certification examination in June 2017 increased to 500. It stated that these personnel would contribute to the integrated community care system and help resolve customer issues as professionals connecting healthcare, nursing care and consumers.