Agreements reached under this partnership
Business alliance- 1
Providing sales contacts with manufacturers and other advertisers
- 2
Introducing projects related to the retail media business, creating proposal opportunities and providing sales support
- 3
Supporting the development of commercial flows and the execution of contracts related to the retail media business
- 4
Planning and designing retail media initiatives
- 5
Providing advertising services using ID-POS data and other data
- 6
Operating and managing in-store signage, in-app advertising and other media
- 7
Data analysis, effectiveness measurement and reporting
These are items that the documents state the two companies will work on. The lines above and below represent arrangements between the two companies.
The impact of this transaction on results for the current fiscal year is expected to be immaterial, but over the medium to long term, it is expected to contribute to increasing the corporate value of the Group.
| Item | Details |
|---|---|
| Name of alliance partner | 株式会社アドインテ |
| Alliance partner's business activities | DX support for distribution and retail businesses; retail media development and operation; O2O and OMO marketing |
| Alliance partner's location | 347-1 Shijo-cho, Shijodori Shinmachi-sagaru, Shimogyo-ku, Kyoto, Kyoto Prefecture |
| Alliance partner's capital | ¥100 million |
| Type of alliance | Business alliance |
| Details of the alliance | Providing sales contacts with manufacturers and other advertisers, Introducing projects related to the retail media business, creating proposal opportunities and providing sales support, Supporting the development of commercial flows and the execution of contracts related to the retail media business, Planning and designing retail media initiatives, Providing advertising services using ID-POS data and other data, Operating and managing in-store signage, in-app advertising and other media, Data analysis, effectiveness measurement and reporting |
| Contract Date | 28 April 2026 |
| Impact on Business Performance | The impact of this transaction on results for the current fiscal year is expected to be immaterial, but over the medium to long term, it is expected to contribute to increasing the corporate value of the Group. |
Items this document does not state (15)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The companies will combine アルフレッサ ヘルスケア’s business relationships with manufacturers and retailers and its knowledge of commercial, logistics and information flows with アドインテ’s business assets related to collecting and analyzing purchasing behavior data and advertising and promotional activities, to provide marketing support for manufacturers.