Consumer Trends Prioritizing Price, Value, Quality, and Long-Term Use
First written in FY2024. 3 of 7 entries say "Restated". Latest entry: FY2027-H1.
No other company in this theme has enough history to compare yet.
- FY2027-H1Consumer frugality suppresses growth in average spend per customerAnnual report
「However, combined with consumers’ cost-consciousness resulting from rising prices, this did not lead to an increase in average spend per customer overall.」
The company explained that consumers' inclination to economize amid rising prices prevented average spend per customer from increasing overall. - FY2026-H1Inflation-driven frugality restrains the recovery in customer numbersAnnual report
「In general merchandise, sales progressed steadily for products addressing demand for going out, including travel- and mobile-related products, and functional products such as those for UV protection and cooling. However, the number of customers did not recover sufficiently as consumers became more frugal amid weaker sentiment caused by rising prices.」
The company explains that, although sales of functional products and other items were strong, increasingly frugal consumers amid rising prices hindered a sufficient recovery in customer numbers. - FY2025RestatedAnnual report
「Despite demand for products related to travel and mobile use in response to demand for going out, as well as strong sales of functional products for UV protection and cooling, the year-on-year existing-store sales ratio for the Company as a whole was 98.4%, partly because rising prices weakened consumer sentiment and increased frugality.」
The company continues to cite increasingly frugal consumers and the reversal of the previous year's increase in demand for going out as factors behind existing-store sales falling below the previous year's level. - FY2025-H1Consumers becoming more frugalAnnual report
「However, due in part to increasingly frugal consumers and the reversal of the increase in demand for going out after the transition of COVID-19 to Category V under the Infectious Diseases Control Law in the previous year, cumulative sales for the period at existing stores fell short of the previous year's level.」
The company cites increasingly frugal consumers and the reversal of the previous year's increase in demand for going out as factors behind existing-store sales falling short of the previous year's level. - FY2024First statedAnnual report
「As lifestyles and working styles changed significantly during the COVID-19 pandemic, and amid the sustainability trend, consumers became more inclined to choose products offering a balance between price and value, good quality and long-term usability.」
The company has newly indicated its market view that consumers have become more inclined to prioritize the balance between price and value, quality and long-term usability.