Increase in Consumers Seeking Integration Between Physical Stores and Online Retail
First written in FY2023-Q2. 2 of 6 entries say "Restated". Latest entry: FY2027-H1.
1 other company's latest entry also says "Advanced".
- FY2027-H1AdvancedAnnual report
「While the use of AI and social media is advancing, along with deeper OMO (the integration of digital and physical channels) and online one-to-one customer service leveraging customer data and purchase histories, costs and resource shortages remain challenges in CRM (customer relationship management), video production and distribution, and security measures.」
Industry trends indicate growing use of AI and social media, OMO leveraging customer data and purchase histories, and personalized online customer service. The existing OMO theme is becoming more specific through data utilization, including one-to-one customer engagement. - 2026-09-25RestatedEarnings
「While the use of AI and social media is advancing, along with deeper OMO (the integration of digital and physical channels) and online one-to-one customer service leveraging customer data and purchase histories, costs and resource shortages remain challenges in CRM (customer relationship management), video production and distribution, and security measures.」
It reconfirms the deepening of OMO and the advancement of online one-to-one customer service as changes in the industry’s business environment. - FY2026-H1Further growth in demand for OMO and social media useAnnual report
「In the consumption environment, efforts are progressing toward OMO, the integration of digital and physical channels, which guides customers seamlessly between e-commerce and physical stores. The need to use social media has also increased further, while securing and developing personnel have become challenges.」
The company describes changes in the consumer environment, including progress on OMO initiatives that guide customers seamlessly between e-commerce and physical stores and a further increase in the need to use social media. - FY2025-H1Developing specific social media initiatives as part of OMO measuresAnnual report
「Consumer spending at physical stores has recovered, and in addition to in-store sales, the need to use social media as part of OMO (the integration of digital and physical channels) measures has increased. Securing and developing personnel has become a challenge.」
The company states that, in addition to the recovery in purchases at physical stores and continued demand for OMO, the need to use social media as a specific OMO measure is increasing. - FY2024-Q2RestatedAnnual report
「Consumer spending has also benefited from pent-up demand, increasing purchases at physical stores, and demand for OMO (the integration of digital and physical channels) remains strong.」
The company has reconfirmed that purchases at physical stores are increasing and that demand for OMO, the integration of digital and physical channels, remains strong. - FY2023-Q2First statedAnnual report
「Although online shopping is expected to continue expanding, changes have also emerged, including an increase in consumers seeking integration with physical stores where they can try on products.」
The company indicates a change in the business environment, with more consumers seeking integration with physical stores where they can try on products as online shopping expands.