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Hokuyu Lucky (2747) · InitiativeRestated

Attracting the next generation of users through social media

First written in FY2017. 9 of 11 entries say "Restated". Latest entry: FY2027-H1.

11entries
10years
2from disclosures
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How it moved
ProgressHeldSoftenedWorseFirst statedFY2017ReframedFY2021RestatedFY2024-Q1 – FY2027-H12017: 120172018: 020182019: 020192020: 020202021: 120212022: 020222023: 220232024: 220242025: 120252026: 42026
Same theme, other companies
Expanding Support through Products and Promotions for Young Families and Younger ConsumersA theme 3 companies write about · 0 as a headwind · 4 as a tailwind

2 other companies' latest entry also says "Restated".

Ridges = years it wrote progress, valleys = years it wrote worse. Most hopeful companies at the back. Drag to turn, scroll to zoom, right-drag to pan. On a phone, two fingers turn and pinch to zoom; one finger scrolls the page.
Full recordFilings, disclosures and news, newest first
  1. FY2027-H1RestatedAnnual report

    「With respect to ② and ③, in addition to conventional flyer promotions, we aim to improve store loyalty by combining the distribution of menu-proposal videos in stores with information dissemination through social media.」

    The Company has continued initiatives to increase store loyalty by combining flyers, in-store menu proposal videos and communications through social media.
  2. 2026-10-09RestatedEarnings

    「In addition to conventional flyer promotions, we aim to improve store loyalty by combining the distribution of menu-proposal videos in stores with information dissemination through social media.」

    動画とSNSを組み合わせた販促によるストアロイヤリティ向上を継続している。
  3. FY2026RestatedAnnual report

    「We will proceed with new product development and product proposals, centered on the Food Coordination Department, targeting households in their 30s and 40s. We will also continue to promote digital marketing through social media with clearly defined target age groups.」

    The company continues new product development and digital marketing through social media targeting families in their 30s and 40s.
  4. 2026-04-30RestatedGeneral Meetings of Shareholders

    「従来のチラシ販促に加え、店頭におけるメニュー提案動画の配信やSNSを使った情報発信を組み合わせることによって、ストアロイヤリティの向上を目指しました。」

    動画・SNSを組み合わせた情報発信によるストアロイヤリティ向上を再確認している。
  5. FY2026-H1RestatedAnnual report

    「With respect to ② and ③, in addition to conventional flyer promotions, we aim to improve store loyalty by combining the distribution of menu-proposal videos in stores with information dissemination through social media.」

    The company continues initiatives combining flyers with in-store videos and social media to expand store loyalty and its family customer base.
  6. FY2025-H1RestatedAnnual report

    「In addition to conventional flyer promotions, we aim to improve store loyalty by combining the distribution of menu-proposal videos in stores with information dissemination through social media.」

    The company continues to pursue a policy of increasing store loyalty through information dissemination combining flyers, in-store videos and social media.
  7. FY2024-Q3RestatedAnnual report

    「In addition to conventional flyer promotions, we aim to improve store loyalty by combining the distribution of menu-proposal videos in stores with information dissemination through social media.」

    The company continues to pursue a policy of combining flyers with in-store videos and social media to increase store loyalty.
  8. FY2024-Q2RestatedAnnual report

    「In addition to conventional flyer promotions, we aim to improve store loyalty by combining the distribution of menu-proposal videos in stores with information dissemination through social media.」

    The company continues to pursue a policy of combining flyers with in-store videos and social media to increase store loyalty.
  9. FY2024-Q1RestatedAnnual report

    「In addition to conventional flyer production, we aim to strengthen store loyalty by combining the distribution of menu-proposal videos in stores with information dissemination through social media.」

    The company continues to pursue a policy of combining conventional advertising with in-store videos and information dissemination through social media to strengthen store loyalty and expand its family customer base.
  10. FY2021ReframedAnnual report

    「As part of our web marketing initiatives, we will work to acquire customers by targeting families in their 30s and 40s through social-media-based approaches.」

    The company has shifted its target and wording from attracting next-generation users in their 20s and 30s to acquiring family customers in their 30s and 40s through social media.
  11. FY2017First statedAnnual report

    「As a new customer acquisition initiative, in addition to existing advertising media such as flyers and commercials, we have sought to attract next-generation users in their 20s and 30s by using the company website to disseminate information through social media and other channels.」

    The company is disseminating information through its website and social media in addition to existing advertising, with initiatives aimed at attracting users in their 20s and 30s.
Moved together

None of this company's other threads moved the same way in the same document twice or more.

When this could move next
Hokuyu Lucky's next results are scheduled for 2026-10-09. Read the earnings preview It last moved in the Earnings of 2026-10-09: "Restated".
Attracting the next generation of users through social media | Hokuyu Lucky Co.,Ltd. (2747) | Komori